Tuesday, April 6, 2010
Trader Joe’s usually markets house branded products that are a bit upscale. Their candies usually emulate something you’d find at Whole Foods or the imported bars you’d find at a gourmet shop. This is the first one I can recall that seeks to compete head-to-head with a mass-produced consumer product. In this case they’re going up against Hershey’s, the most popular plain chocolate bar in the United States.
Their new Trader Joe’s Classic Milk Chocolate Bar has some nice looking lines. The plastic/mylar packaging is a comforting shade of milky brown with silver swirls and the word CLASSIC emblazoned across two thirds of the face. It’s 1.55 ounces and retails for 69 cents ... that’s identical to the Hershey’s Milk Chocolate Bar.
While Trader Joe’s doesn’t carry any Hershey’s products, they do carry Scharffen Berger, which is owned by Artisan Confections, which is a subsidiary of Hershey’s. I find it a little odd that they’d make a product that’s supposed to be better than the Hershey Bar, but it’s nothing Hershey’s should feel threatened about since Trader Joe’s aren’t ubiquitous and never sell their products at other stores.
Here’s what the Fearless Flyer had to say:
The bar looks pretty good. The sections are easy to break and it has a satisfying snap. It’s not as fudgy or bendy as the Hershey Bar tends to be, but the molding design isn’t quite as compelling.
It smells like sweet cocoa, not rich and not much of a dairy note at first. Biting into it, it’s soft and creamy but very sweet. There’s a nutty and caramel note to it with a light milk flavor. But the chocolate punch is missing for me. While Hershey’s doesn’t have much of a chocolate punch either, it does have a strong tangy, chocolate cheesecake flavor. This just tastes like Easter chocolate to me.
I bet this would make great S’mores and because it’s all natural and Gluten Free, there are a lot more options for who can eat it. I can’t see myself buying it again when they have so many other great chocolate options in the store.
If Trader Joe’s is competing with the Hershey’s Special Dark Bar, it’s not much of a competition. I knew this was going to be better before I even opened the wrapper, I just can’t imagine Trader Joe’s seeking to duplicate a Special Dark. The Trader Joe’s Classic Dark Chocolate Bar has a similar wrapping to the Milk Chocolate version, the color is just a little darker and has pink text instead of citrus colors.
They missed the boat here with the ingredients. Though it’s marked as gluten free, like the milk bar it’s processed on equipment that handles wheat, peanuts and tree nuts - so this is not a solution for folks with allergies. But the substantial issue I have is that it has dairy in it. Way down on the list, after cocoa butter and before the soy lecithin there’s some butterfat. If that wasn’t there, this would be a dairy free and vegan bar. What an awesome achievement that would be.
The back of the package says that it’s a 53% cocoa solid bar. So we’re not talking extra dark, we’re in the realm of sweet chocolate or perhaps semi-sweet. The bar isn’t as attractive as I’d hoped. Though the top looks pretty good, the bottom is swirly and has an inconsistent color. There are quite a few air bubbles. The snap is good, though softer than many dark chocolates I usually eat.
It smells like hot cocoa and marshmallows, the vanilla scent is strong. The snap is good, but a little bit softer.
The cocoa profile is hard to discern. It’s a bit fruity and has a touch of coffee. The finish is clean - it’s not bitter, chalky or dry. It melts well - though not entirely silky it has a satisfying mouthfeel. It has a much fattier melt, in fat there’s more fat in here than a Special Dark bar (14 grams of fat versus 12 grams in a Special Dark).
The package doesn’t say where the chocolate is made, though it doesn’t say that it’s Belgian or French, so I’m going to assume that it’s American. It’s Kosher. If I’m at Trader Joe’s though, I would still go for something else of theirs before this (usually the dark chocolate almonds) and probably these Belgian 3-bar stacks if they still had them.
If Trader Joe’s set out to make a better bar for less than 70 cents than Hershey’s, I’d say that they succeeded. They didn’t actually make one that I’d want, but I’m sure these will appeal to lots of folks.
Wednesday, March 24, 2010
A good malted milk ball is hard to find. Even worse, the good ones are hard to get. I don’t know why I expect to get some tasty malted milk at my nearest drug store or grocery, perhaps it’s because so many other quality candies are available these days.
But the mass-produced malted milk balls have been getting worse and worse while the gourmet styles seem to have branched out into novelty flavor combinations to the point that the classic is hardly available. There is a season for malted milk balls and it’s Easter.
Trader Joe’s has a milk carton package of Milk Chocolate Malted Milk Eggs that gave me hope. I also loved the price: $2.49 for 10 ounces of real chocolate malt balls.
The carton is cute, it’s the same base dimensions as a half gallon, but obviously shorter (I’m guessing it’d hold a quart). It’s 10 ounces of beefy malted milk eggs made with real milk chocolate. They lack the outer candy coating that most Easter varieties have, but that’s not the end of the world. It’s the center and the chocolate that count.
These eggs are large, about the size of a shelled pecan. They’re glossy and consistent. When I stick my nose into the spout of the carton they certainly smell like a sweet chocolate malt.
I think they have the perfect ratio of malt center to chocolate coating, so that’s a good start. The chocolate is soft but not gummy and though there’s a glaze on the outside (to keep them from sticking together) it doesn’t make the chocolate waxy.
But then there’s the center. The center is a good density - not too dense so that it feels like I’m eating styrofoam insulation and not too flaky so it feels like I’m eating yeast sprinkles. It’s crisp and has a mild malty and milky flavor ... but it also tastes like smoke to me. It’s as if all the air bubbles have some sort of burning plastic smoke trapped in them. Maybe I got a bad batch, but I just can’t get over it. I’ve tried, and I figure the fact that I’ve had these for about 10 days and haven’t finished them is a sign.
I might pick them up again (or have you tried them?) but since they’re seasonal I might just let it go. No sense falling in love with something that’s not going to be around.
I’ve often lamented the fact that I can’t just eat the center of the malted milk balls. After all, I don’t need the chocolate, that’s not what attracts me to them. So after years of looking I found a place online (via some helpful readers) that sells the uncoated malted milk ball centers.
I ordered two one pound bags from Nuts Online. (The shipping got a little screwed up and I had to wait ten days to get them, apparently there was some sort of snow storm back on the Eastern Seaboard in February, they really should have said something in the papers about it.)
These are quite lovely. They’re crispy and dissolve quickly on the tongue. The malt flavors are intense and well rounded with a bit of a yeasty note and a little salt. I went through a one pound bag in the matter of a week. I still have a second bag that I’m hanging onto for those severe cravings that come after Easter.
They’re probably great for baking or desserts. They’re definitely good for munching. I can see them as a great movie treat because they’re not too sweet. Like most crispy candies you have to be very careful not to leave them out in humid conditions, they deflate and get tacky (I think we’ve all gotten the malted milk ball that’s just a gooey puddle inside.)
Friday, March 12, 2010
I don’t know what pieces of juice are, but the package makes them look like dark chocolate M&Ms that are packed with powerhouse antioxidants.
The stand up zip pouch is actually quite attractive. Often with Trader Joe’s products I look at them a couple of times in the store over several weeks before I buy them. Maybe it was the lavender background or the font that made me feel like a Jane Austen novel. What was especially pleasant was that the product inside looked exactly like the package showed them on the outside.
They are stunning. They’re glossy little obloid spheres - some the same size as M&MS, others smaller or larger. The dark chocolate is nearly black though it’s only 41% cacao. Sniffing the bag did not yield a chocolatey aroma, instead it was deep berry. It smelled like blueberry yogurt and maybe a little coffee.
Though it says on the package that it’s dark chocolate, there’s actually milk products in there, so this is out right away for vegans. Further reading and I saw that there’s confectioners glaze, so it’s out for vegetarians as well. They’re gluten free and low sodium (50mg per serving) but made on equipment that processes tree nuts and in a facility that handles peanuts and wheat.
There’s no crispy coating on them, it’s chocolate (with the light glaze to keep them from sticking together). The bite is soft and immediately I got fruity flavors. Even when I let the chocolate melt first, I got fruity flavors.
The center isn’t a jelly like I’d expected, but more like a grainy berry fudge. At first I was disappointed, but then I kept eating them. The berry flavors are sweet but really well rounded with blueberry and pomegranate having the best flavor notes. Blueberry gives it a tannic quality like strong tea and the pomegranate and cranberry have good tart and dry flavors. The chocolate does little more than give some body to it, the cocoa notes are overshadowed.
I had no trouble eating the whole bag within a week - I’m not sure if I’ll buy them again though. They might make a fruity alternative to M&Ms for Easter though or a really elegant chocolate candy for favors for a wedding or party.
I suspect that these are made by
Terra Nostra, but that’s only because they’re made in Canada and the package says that the dark chocolate contains 100mg of natural flavanoid antioxidants in each 40g serving. Trader Joe’s has a long track record of selling not only Terra Nostra’s products but also repacking them in their house brand.
It appears that I was incorrect, these are made by Brookside Foods.
Another review of them here on Danica’s Daily also shows the extremely long but all natural ingredients list.
Thursday, February 4, 2010
If the statistics braniacs are correct, you’re less likely to receive chocolate this year than a year when Valentine’s Day falls on a weekday. This is because the major heart-shaped confectionery purchasers are men and when the holiday falls on a weekend the celebrations are more likely to be date-related than object-related.
I picked up this box of Trader Joe’s Dark Chocolate Hearts with Rich Truffle Filling on a weekend (long before Valentine’s Day though). The box holds 7.05 ounces and 16 Belgian truffles. Well, the package calls them truffles, I’m not convinced as you’ll see in a moment.
The flat and simple box has a stylized cartoonish design on the front though the overall format is similar to the Belgian Fancies I bought before Christmas.
I like the overall design, it’s simple and spare and not so precious or frilly that it couldn’t work for either gender or as a gift between friends or family. The box does and excellent job of protecting the candies, which were all shiny and flawless.
The hearts are nicely sized for a single bite. They’re about one and a half inches at the widest, about three quarters of an inch high.
The ingredients list for these non-flavored bonbons is extremely long. In my perfect world the definitions of things like ganache and truffle are pretty strict. A truffle is chocolate mixed with extra dairy fats like butter or cream. That’s it. There can be flavorings, inclusions and maybe even nut butters but then it becomes a bonbon with a truffle ganache base filling. The Belgian maker of these has things in here like corn syrup (third ingredient) vegetable oils (fourth ingredient) and some other things like glycerin, crystalline fructose, mono & diglycerides and citric acid.
The result of those ingredients is not so much of a mock ganache but something that I think of as really good chocolate frosting. The thing is, the reason to put all that extra fat into ganache is to make the melting point lower, so that it actually melts in your mouth quicker than chocolate. (Cocoa butter has a higher melting point than dairy butter.) Putting all those different oils in there just isn’t the same and things like corn syrup add moisture, which makes it chewy and gives it an almost-caramel like pull when it’s bitten.
Now, all that aside, they’re not bad to eat. The chocolate shell is rather sweet but very smooth. The flavors are berry and a little bit on the woodsy spice side. The semi-sweet shell plays well with the very sweet center. There’s a slight fudginess to it, I hesitate calling it a graininess but it simply tastes sugary instead of chocolatey. For a store bought box of chocolates, they’re not bad, but at $5 for a box I expect a little better. In fact, I wouldn’t mind paying an extra dollar for fewer ingredients and a more intense chocolate punch.
Thursday, December 17, 2009
The box sports a modular and moderne design created by someone who liked to show off their typesetting skills. They’re:
On the back it goes on in all caps:
I had a headache from all the shouting and exclamations.
The chocolates are quite pretty to look at, like a selection of gaudy bakelite coat buttons. The five flavors are naturally colored domes with a similar construction. Inside is a ganache with a little dollop of fruit jelly. The top is a shell of chocolate or white chocolate and the base is sealed up with more chocolate of some sort.
They’re one inch high and about one inch and a quarter in diameter. For the most part they’re one bite, but of course I did a lot of biting in half and peeking so perhaps I wasn’t eating them the way those fancy Belgians intended.
Cranberry (white chocolate) - a white chocolate shell with red blush filled with a milk chocolate ganache and a cranberry jelly all sitting on a white chocolate base.
You know what I think about when someone says cranberry jelly? I think tart. I think cheek drawing tartness. What I got here was something a little less startling. The milk chocolate ganache was a rather dairy, which is not a flavor I think goes particularly well with cranberry, I think a dark chocolate would join with the acidity and berry notes better. It was sweet and set off well by the slightly tart cranberry jelly, but the white chocolate shell & base just made to far too sweet in the end.
This was another bland floral jelly with no real note that came through the white chocolate, it was all overshadowed by the dark chocolate base. Not that it was a bad thing, but a pom white ganache truffle sounded pretty good.
Cherry (milk chocolate) - a milk chocolate shell with brownish red hue filled with a white chocolate ganache and a cherry jelly sitting on a milk chocolate base.
The scent on these is an overwhelming woodsy-cherry with some medicinal maraschino thing. It’s quite distracting and swamps the box every time I open it. The jelly itself is rather mild and sweet with an authentic flavor of cherry. The sweet milk chocolate has a little dairy going on, a little creamy party that’s actually rather good. So though I didn’t like the bad influence the cherry had on the box, they were one of the better cherry chocolates I’ve had in a long time.
It seemed like the orange ones got a more liberal heaping of the jelly, so the flavor was more intense right away. The jelly is tangy and zesty, smooth and not a trace of grain. I would buy a whole box of these.
Raspberry (white chocolate) - a white chocolate shell with red/brown stripes filled with a white chocolate ganache and a raspberry jelly all sitting on a dark chocolate base.
The ganache is soft, creamy and sweet, a little fluffy and generally unflavored. The raspberry jelly does nothing, not even a tangy bite or a floral note. The dark chocolate base actually does a lot of heavy lifting here with a bittersweet overtone in an otherwise “cherry infused” piece.
So my ultimate reaction to these was that I was torn. They’re good quality, I appreciate that they’re beautiful and have some uncommon flavors. The ingredients may be all natural (including the colorings) but there’s also canola and palm oil in there (good quality ganache is made with butterfat). In the end each piece wasn’t distinctive enough and the colors weren’t well defined so I couldn’t even tell what I was eating. They just didn’t satisfy any craving within me for either chocolate or creamy.
Belgian Chocolate Fancies are marked gluten free and say that they’re processed on equipment with tree nuts & eggs (and of course contain dairy and soy). So it may be a lovely hostess gift for a chocolate-loving peanut-allergic pal.
Tuesday, December 1, 2009
These new Trader Joe’s Dark Chocolate Crisps aren’t exactly a holiday item. They look like an all-year round treat and perhaps more appropriate for an upscale football watching party than a Christmas get together.
The package says: We’ve got a delectable sweet treat. Our Dark Chocolate Crisps are wisps of rich, Belgian chocolate, curved for visual interest, and infused with crunchy bits to add some texture. These Crisps are definitely in! (Honestly, I don’t know what they’re talking about, it’s like the regular Fearless Flyer crew was on vacation and they let some word-mashing robot put this together. Curved for visual interest? Just to make it interesting? That’s one of those politically correct ways of saying “compelling but not attractive”. Infused with crunchy bits? Ever try to infuse something with a crunchy ingredient ... that’s not how infusing works.)
I found the tray odd because it doesn’t sit level very easily. Also, for some reason it reminds me of little amusement park train cars. I want to take a series of them and hook them together and put them on some HO Scale train tracks. Make of that what you will.
Even without wheels, I enjoyed driving the tray around on my desk, it did a great job of protecting the candy in question. All of my chips were in great condition. Not only were they whole, but they were barely scuffed by rubbing against each other in transit. The only issue I had with them was putting them back in the cellophane and then into the box ... which went fine initially, but sometimes when I pulled it out of the box it was upside down or I got it turned around. This known as a chip loss level event in the HO Train Candy Train world.
Each little flick is two inches long and an inch and a half across, so a bit smaller than a Pringles potato snack. They smell fantastic, like deep cocoa, smoke and a little like dried mushrooms. The little crunches of rice cereal make the surface a bit bumpy, not quite as much crisp as I was hoping for, but still of interest. The chocolate itself has a nice snap and melt. It’s quite dry and a little bitter as it’s 57% cocoa solids but the malty and crunchy rice bites add a little mouth interest.
They’re quite rich so even though a full stack was the supposed serving, I found five or six was quite enough for me. (Well, then about an hour later I’d want some more.)
Oddly enough, these Dark Chocolate Crisps aren’t such a bad choice as a snack if you’re going to compare them to actual Pringles.
Pringles Serving Size: 1 oz (approx 14 crisps); Calories: 160, Total Fat: 11g, Carbs: 14g, Protein: 1g
The price difference between Pringles and Dark Chocolate Crisps isn’t even that big. They’re a fun item to snack on, I like how they make a portion seem so large. Dieters may find it helpful when they want a treat and want to make it seem huge. Six chips are just 110 calories. I also thought they were pretty cute and would make excellent garnishes for ice cream, cupcakes or even a creme brulee.
Dark Chocolate Crisps are all natural and appear to be vegan (though made on shared equipment with milk products). However, they’re not Kosher. They also come in a Milk Chocolate Crisps variety.
Tuesday, November 24, 2009
I like to cruise the aisles and look at all the great new and returning items. This year my eyes lit on the Milk Chocolate Hazelnut Delights.
The box describes them as a crunchy hazelnut treat surrounded with praline, crispy wafer and milk chocolate. While I assumed that they are like Ferrero Rocher, the image on the box didn’t quite show whether they were flat or round (maybe the wafer is just that, a little disc). The box is also rather deep, and though it holds 7.05 ounces, I wasn’t sure how the items were packaged. Were they individually wrapped and just tossed in there? How many came in a box? Were they in a tray or just stacked up?
When I got the box home and opened it, most of my questions were answered.
Inside the trapezoidal box are two trays. Each tray is sealed in cellophane and has eight sections. (16 candies total in the box.) Each little spot holds a Hazelnut Delight. At this point I confirmed that there were a heck of a lot like a Ferrero Rocher. They’re also made in Germany, which is one of the locations that Ferrero has manufacturing facilities.
The ingredients are impressive at first. The first item on the list is hazelnuts. After that it gets a little less enchanting. Ingredient #2 is sugar, which is absolutely expected in candy. #3 is vegetable oil (palm, rapeeseed and sunflower) and only after that do we get to the cocoa butter, wheat flour, chocolate liquor, whole milk powder, nonfat dry milk and cocoa ... then a bunch more stuff including more oils.
The pieces are slightly larger than one bite. It’s a lumpy, bumpy ball and most had a little drizzle of white chocolate across them. What’s nice is that they’re not individually wrapped in foil, so it smells amazing, like roasted hazelnuts and hot chocolate.
Biting into one, the construction will seem similar. It’s a milk chocolate shell covering crushed hazelnuts stuck to a hollow wafer sphere. Inside is a chocolate and hazelnut paste ... somewhere in there is a whole hazelnut.
The amazing part though is the hazenuttiness. It’s just packed with them. It’s a sweet treat, but there’s both the whole hazelnut at the center plus the crushed hazelnuts then that hazelnut paste in the middle. There must be the equivalent of three or four hazelnuts in there.
The chocolate coating is sweet and melts easily. The paste in the center is, well, pasty. It’s sticky and has a good cocoa flavor but not much on the hazelnut side, not a problem there, because the whole hazelnut pretty much takes care of that at some point. (In the photo cross-section I obviously hadn’t found it yet.) The wafer is crunchy and has a light caramelized sugar note to it, like good ice cream cones do. The crushed hazelnuts steal the show though, so crunchy and with such a distinctive roasted nut flavor I was quite enamored of these little delights.
The price is a bit steeper than Ferrero Rocher (which I’ve seen on sale at drug stores for less than 1/2 the price from time to time). But there are far more hazelnuts here and of course they were extremely fresh. I might buy them again as a hostess gift for someone I was certain is a hazel-nut. I think I’d prefer a dark chocolate version for myself.
Other items returning for 2009:
Thursday, September 17, 2009
Last year Trader Joe’s introduced what I think was their first original candy bar. The Lumpy Bumpy Bar did not live up to my Trader Joe’s expectations (and they rarely disappoint me).
This year they have the new PB&J Bar which features peanut butter, milk and dark chocolate and raspberry jam.
The box is hot pink with eye-numbing blue & orange text. It in no way reflects my expectations for what’s inside. Again, I think it’s some sort of medicated soap or analgesic.
Like the previous bar, it’s much smaller than the box (well, I can’t name a candy bar that isn’t smaller than the volume of the packaging) - the box is 4.5” long and 1.5” high & wide. The actual candy bar is about 3 inches long and about 1 inch high. But then, you know, it was easy to get back into the box after taking the picture.
But still, what is it?
The bar is quite interesting to look at, though I couldn’t figure out where the dark chocolate is ... maybe there’s a slim layer between the jelly and peanut butter.
The peanut butter is quite dark and has a deep roasted flavor. It’s not terribly sweet and of course is not only salted but has little bits of potato chips in there for additional texture and salt.
The bite of the bar is interesting. The peanut butter has an easy give, but the jelly bottom layer is quite firm. However, it is very jelly like in that it doesn’t stick to the teeth like gumdrops do. The flavor doesn’t come out right away, there is a berry note, but it isn’t until I chew it up that I got the nice, deep jammy raspberry flavors (seedless).
The two ounces felt like quite a lot of food, and I actually ate the bar in two sittings - 1/3 when I took the photo and the other 2/3 while doing the review. The calorie total is 300, a smidge more than I like in a single portion.
Since there are no other readily available bars like this, I give it high marks for filling a niche. I’m definitely more likely to pick it up over the Lumpy Bumpy ... but there are so many other items at Trader Joe’s that I prefer, I’m not sure it’ll ever happen.
Meticulously photographed and documented reviews of candy from around the world. And the occasional other sweet adventures. Open your mouth, expand your mind.