Monday, November 5, 2012
The Clark Bar is one of the oldest still existing combination candy bars in the United States. It was introduced in 1917 and is now made by Necco. (You can read lots more here.) The bar is a simple layered peanut butter crunch center similar to Butterfinger & 5th Avenue (head to head review) or Reese’s Crispy Crunchy and the Chick-o-Stick.
To expand the line, Necco recently introduced Clark Bites, which as the name would imply, are bite sized, unwrapped pieces instead of a full bar. There’s a strange campaign going on to promote them, called Where’s Zipper, which uses a cartoon character called Zipper the Squirrel based on the Squirrel Nut Zippers candy also made by Necco. There’s a website and a poorly attended Facebook page for it. But there’s lots of info there about the new Clark Bites, the fact that they come in stand up snack bags, individual bags plus these theater boxes.
A while back I reviewed the re-introduced Butterfinger Bites, which I thought were terrible. The coating was greasy and waxy and overly sweet with no chocolate notes whatsoever. The center was too stiff or dense and lacked an easy crunch. Since I prefer the new Real Chocolate Clark Bars already, I had high hopes for these.
The box is interesting, it feels masculine and utilitarian. All the info is there. They’re made with real chocolate, the image on the front shows what the candy looks like and they’re made in the United Sates. The box is a bit big for the contents, there are only 3.5 ounces in there, but I’d say it’s a good value for a buck for an all natural product. Inside the box, the candy is inside an unmarked cellophane pouch.
There are no preservatives in the candy, so it’s all natural. It’s a milk chocolate coating and there’s a confectioners glaze on it, so it’s not appropriate for vegans or even strict vegetarians. (There’s also soy, peanuts and milk in it for those with allergies and processed in a plant that also has tree nuts, egg and wheat.)
The nuggets are well proportioned. They vary in size, some are sort of square shapes, other are more rectangular versions. They’re between three quarters to almost an inch long.
The center is light and crispy with lots of layers. The flavor isn’t strongly peanutty and the chocolate coating is rather thick. So the whole thing is pretty sweet though there is a small touch of salt in the center. The flaky crunch has a little bit of rustic peanut butter in it, but mostly notes of molasses.
One the whole, they’re quite poppable. They’re a lot lighter and crunchier than the Butterfinger version and of course the chocolate is real. There’s no partially or fully hydrogenated oils in here, but plenty of real chocolate, milk products, sugar and peanuts. A serving is a half of the package (1.75 ounces) which comes in at 240 calories but does have 4 grams of protein and even 4% of your calcium and 2% of your iron.
I really hope these become more widely available. I was so optimistic after reading the label when I bought them that I picked up three boxes and I’m glad I did.
Meticulously photographed and documented reviews of candy from around the world. And the occasional other sweet adventures. Open your mouth, expand your mind.