Wednesday, September 17, 2014
Twizzlers Filled Strawberry Bites
Back in 2005 Hershey’s introduced Twizzler Twerpz which were little snips of Twizzlers (orange and strawberry) filled with a sour paste. They didn’t make it very long, but did have some strong fans who continue to post on that review hoping Hershey’s would revive them. More recently Twizzlers brought out Sweet & Sour Filled Twists which were full twist length in cherry and lemon.
In this case, the little Bites, or niblets, are about a half an inch long. They’re cut from the extruded strawberry twist and filled with more strawberry-flavored goo.
The packaging for this King Size bag is a little odd. I understand the goal is to create a candy bowl, but I don’t think it succeeds. The package is gusseted on both the top and bottom and the opening for the package is in the middle of the pleats on the top. That all worked fine when I opened it at first. However, later on I wanted to read the nutrition information, which was covered by a flap, I tried to lift the flap and ended up pulling the whole seam apart.
The packages also don’t sit well on the shelf, they look slumped and hard to read. It’s a great idea, and I really hope they’re able to overcome some of these challenges. I think cookies have really solved this with the snack and reseal flaps.
The pieces smell like strawberry - sweet and floral. The chew is like a regular Twizzler, but a little softer. The filling is lightly tangy and has no chew of its own, really no other properties except that it’s soft (I believe it’s a jelly made from pectin). The size of the pieces is good, it’s easy to eat one or two at a time. The chew has a little bit of a pasty quality towards the end, which is remedied by eating another.
I ate them all, but I don’t think strawberry would be my favorite flavor from Twizzlers. I can’t see them making this in black licorice (what would the filling flavor be?) but raspberry or chocolate might be fun. They’re easy to munch on and are a better format for movie sharing.
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