Last year Mars released Red Velvet M&Ms as a Walmart exclusive for Valentine’s Day. This year they’ve created Dove Milk Chocolate & Red Velvet Swirl Promises which are found only at Target.
The description on the bag of the bag is vague about what a Red Velvet Swirl Heart is actually like, only saying that it’s “a delicious blend of luxuriously smooth chocolate and rich red velvet flavor.” But it never elaborates what constitutes red velvet’s flavor ... which might be the buttermilk touched with cocoa of the cake or the cream cheese frosting.
There are two different colors of foil, but the pieces inside are the same inside. The heart shapes and foil colors are elegant, I always appreciate how well Dove does the packaging of their Promises. I was surprised at how light colored the actual pieces are. I know it’s a milk chocolate Promise, but the combination of the lightness of the milk chocolate and the pink swirled white chocolate makes it a very pale candy.
The scent is odd, I’ve had a few red velvet flavored chocolates now, but this one is not quite the same. It’s not just vanilla or pound cake scented, there’s a note of strawberry in there. Now, I have nothing against vanilla, strawberry and chocolate as a combination, there’s actually a lot of history to the Neapolitan. The melt is nice, as always, it’s excpetionally sweet and there is an immediately “cake” flavor that I can’t quite figure out ... but then there are other flavors that just sit on top of the experience. There’s something that’s a little cheesy and something that’s a little metallic. It’s all dreadful, as far as I’m concerned.
I’m absolutely the wrong target demographic for this candy, as I’m not a fan of Red Velvet cake in the first place, but I haven’t seen anyone who I’ve offered this to (that will eat it) that actually liked it.
On a side note, there will be Red Velvet Oreos this year, which makes a bit more sense as a platform for the flavors.
Related Candies
- Red Velvet Peeps
- Dove Hazelnut Crisp Dark Chocolate Promises
- Candy Made to Taste Like Cake
- M&Ms Milk Chocolate Red Velvet
- Dove Mint & Dark Chocolate Swirl Promises
- Dove 71% Cacao Silky Smooth Dark Chocolate (Rainforest Alliance)
- Russell Stover Red Velvet Santa
- Dove Promises White Chocolate
Name: |
Dove Milk Chocolate & Red Velvet Swirl Promises |
RATING:
- SUPERB
- YUMMY
- TASTY
- WORTH IT
- TEMPTING
- PLEASANT
- BENIGN
- UNAPPEALING
- APPALLING
- INEDIBLE
|
Brand: |
Mars |
Place Purchased: |
Target (San Francisco) |
Price: |
$3.59 |
Size: |
7.94 ounces |
Calories per ounce: |
155 |
Categories: |
Candy, Valentines, Mars, Chocolate, Kosher, 4-Benign, United States, Target |
What a terrible idea! It sounds like just another sneaky way of giving you less chocolate for your money and more cheap, sugary, flavored crap. Thanks for tasting it so we don’t have to.
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