Perfetti van Melle
Wednesday, July 05, 2006
Chupa Chups, the snazzy lollipops from Spain with the logo designed by Salvador Dali have been purchased by Perfetti Van Melle (a Dutch/Italian company).
It’s not a suprising move, as Chupa Chups have suffered from slumping sales and already have had good business alliances with Perfetti Van Melle in the past.
My hope is that Chupa Chups will now enjoy wider distribution. They’re really good pops, with a wildly imaginative flavor set and a premium plastic stick that keeps you from getting that soft paper stick problem like I experience with Tootsie Pops.
The Perfetti Van Melle family of confectionery includes Mentos, Airheads and Fruitella. Chupa Chups are also known for their product line called Smint.
Monday, June 19, 2006
One of the things that I was asked in the FAQ was about the benefits of being the “famous” candy blogger and did I get an all-access, backstage pass. Well, no (not yet, anyway) but there are a couple of small but tasty benefits.
Witness this from last week: on Wednesday morning a large box appeared at the front door. It was marked Perfetti Van Melle. I thought, “Cool, they sent me more Airheads!” But when I lifted the package, it felt like there were three books in there.
When I was at the All Candy Expo I asked at the booth if they had any of the Pink Grapefruit (Pamplemousse) Mentos that I’d heard are so good but sold only in Canada and Europe. I saw that you can order them online, but I really didn’t want to commit to a full box of them without having a taste. But they didn’t have any samples at the Mentos booth. They said they’d send me some, and I figured that’d be the last of it, maybe I’d have my husband pick them up on his travels.
As you can already tell from the photo, they sent me not two or three rolls, but two full boxes of 20 rolls each! I scurried back to my little photo studio and quick-snapped some shots before going off on a long weekend trip to my sister’s wedding. I found that a couple of rolls of Pink Grapefruit Mentos make a lovely hostess gift when staying at a family member’s house. They are the perfect traveling candy.
The color is lovely, like the center of a Ruby Red Grapefruit. The ingredients are pretty intriguing too, with the first three being: sugar, glucose syrup, grapefruit juice (3%). Wow! The front of the package says artificially flavored, but mentions nothing about the natural part!
They don’t smell like anything, which make me a little suspicious at first, but a bite and a chew later and not only is there a wonderful citrusy tartness, but an intense aroma of freshly sliced grapefruit. There’s no hint of that terrible bitterness you can get with grapefruit, but it’s not lacking in complexity at all. There are the sweet and sour notes, but also that oily zesty feel and the fresh scent of grapefruits. There’s a lingering feeling of that grapefruit peel long after the candy is gone - far different from the green apple chemical feeling in the mouth.
It’s actually a fun candy to be around other people when they’re eating it. It’s like someone has lit an aromatherapy candle (the grapefruit scent is supposed to “increase self-esteem and bolster confidence”). Our Canadian neighbors are quite lucky to have these as a regular product. If I were a motivated person, I’d petition Mentos to sell them in the States, but part of me knows that it probably wouldn’t play well here.
I know someone is wondering if the grapefruit ones will work to make an explosive soda fountain, but I’m not gonna be the one to find out, I’m eating all of mine!
UPDATE 5/31/2008: I have word that Pink Grapefruit Mentos are discontinued. They are no longer listed on the Mentos website and I got confirmation from Mentos North America (as if they ever carried them here). However, they are also made in a Kosher version for Israel and still seem to be available at Kosher stores (I found them at Munchies in Los Angeles earlier this week). I took advantage of what may be a temporary loophole and bought a box of 40 of them from Koshermania out of Cleveland, OH a couple of weeks ago.
Thursday, June 01, 2006
When I came up with the idea to do this head to head comparison, it was because of the most obvious similarities between SweeTarts Shockers and Mentos Sours. They’re both rolls, they’re both sour and they’re both chewy pastilles. But they have completely different flavor mixes (the only flavor in common is green apple), different shapes and rather different takes on what a sour chew should be.
Mentos has always been known for intense chewy mints, so it seems only natural that they’d develop Mentos Sours. The package is a little odd because it says “The Chewy Mint” above the Mentos logo ... but these are not mint flavored. I guess “mint” has become a kind of candy, not a flavor.
Mentos Sours come in three flavors: Watermelon, Green Apple and Lemon. The colors are beautiful, and if they weren’t candy you’d want to string them into a chunky beaded bracelet. The finish on them is matte and not quite a continuous color. They don’t smell like much.
They’re soft and chewy, the shell is a tad bit waxy only lightly sweet. Upon biting into them the flavor erupts.
Green Apple: typical fresh sour flavor. Not too tart.
Watermelon: at first it’s sweet, like a cotton candy flavor with some floral overtones, then it kicks into sour gear. This is a really nice flavor, not too chemical tasting.
Lemon: immediately it has a good zesty essence to it and then the sour follows quickly behind to combine into the protype of lemony goodness.
Basically, they’re nice without being radically toxic feeling on the tongue. There’s a strange waxy thing that develops at the end of the chew though. I’m not sure if it’s the remnants of the “glazing agents” on the shell, but it’s an odd, undissolveable substance on my teeth that tastes only vaguely like the chew.
Mentos Sour are made in Brazil. (Note: the packaging I have may not be the way you see it in the stores - the website shows them in little reclosable boxes.)
Green Apple: intense and chemically flavored, it dissolves away into a sweet grit pretty quickly.
Orange: oh, this is the best! There’s an immediate blast of blisteringly sour tangerine on the tongue. Not as long lasting in the chew department as the Mentos.
Grape: it’s like a Purple Pixy Stix made chewy. It makes my mouth water just thinking about it. (TMI Alert - for some reason the grape ones make me burp.)
Cherry: the sour outside tastes like a very cherry candy, much like the SweeTarts, but with a stronger flavor instead of just more sour.
Blue Raspberry: an immediate sour hit is followed by some fragrant notes that remind me of cotton candy and violets.
All of the Shockers are intensely sour on the tongue from the moment you place them in your mouth but then mellow out to have a pleasant cooling sensation towards the end, but the chew doesn’t last long before they descend into sugary grit.
As all round chews, the Mentos Sours are middle of the road - they’re exceptionally pleasant and can be shared with adults who might ordinarily be afraid of something called “sour”. The SweeTarts Shockers, on the other hand, are a blast but you can’t keep eating them if you’d like to preserve the tasting functions of your tongue.
The packages hold slight different masses - SweeTarts Shockers clock in at 1.65 ounces (which the label says is three servings) and Mentos Sours are 1.32 ounces (which the label says is 14 servings ... one Mentos is a serving). Both contain hydrogenated oils, but not enough to warrant any fat content on the nutrition label.
Personally, I love the Shockers, if only for the intense orange ones. But the Mentos Sours have a much longer, consistent chew, especially the full flavor of the lemon ones, and I would probably pick them up in a pinch.
POSTED BY Cybele AT 6:30 am
Friday, May 26, 2006
I know this sounds really weird, but I’ve never had Airheads before. It’s not that I shunned them, but they really never entered into my field of view at all. Sure, they’re on the racks at the 7-11 and in assorted bags at Target, but I didn’t quite know what they were, and they never really
piqued my curiosity. But I’m probably alone in that and I probably should remedy it.
So imagine my delight when I came home from work and found a box of candy from Perfetti Van Melle (the company that makes both Airheads and Mentos). I’ve been corresponding with Pete in Marketing, but we’d never talked about sending me anything. I can only guess that I’m on a list because of my registration for the All Candy Expo. That is the BEST MAILING LIST EVER!
What was even more fun is the timing of one of their co-marketing pushes - a tie in with the new Pixar/Disney animated film, Cars. (The movie premieres today at the Lowe’s Motor Speedway and gets its full release on June 9, 2006.)
This packet of 6 Airheads bars has the regular flavors: Watermelon, Cherry, Blue Raspberry, Mystery White and also includes two new flavors - Mater Punch and Burnt Rubber. Okay, that last one doesn’t sound that good to me.
So, Airheads are planks of a chewy, taffy like substance. I’d always thought they were like LaffyTaffy or TangyTaffy, but they’re really not. Airheads are about 5” long and about 1” across and pretty thin.
Airheads are soft and pliable and have an easy chew that has a slight, sugary grain to it. They’re very flavorful and not unlike Mentos in their texture (also made by the same company). What’s nice is that it’s not sticky like I expected. There’s no worry about pulling out fillings.
Watermelon: juicy and tart. A little bit on the chemical side of the flavor, but it aroma is nice and sweet.
White Mystery: it tastes rather like green apple to me. Tart and fruity with a little floral note to it.
Cherry: sweet and tart with a strong dark cherry/woodsy flavor to it. Of course it’s not my favorite flavor, but I ate the whole thing. Imagine what cherry fans would think.
Blue Raspberry: surprisingly more complex than I thought. It’s got a nice tart and sweet thing going, but also a really good floral balance for the fruity berry flavors.
Mater Punch: Mater is one of the characters in Cars, he’s a rusted out tow truck, and I think Mater is short for ToMater ... maybe he used to be red. I was hoping he’d be tomato flavored. No such luck. He’s fruit punch flavored. Heavy on the citrus and whatever that “fruit punch” flavor is, it’s tangy and sweet but the smell is definitely chemical in origin.
Burnt Rubber: Yeah, I had no idea what to expect for this flavor - I was kind of hoping they went Bertie Bott’s and actually made a burnt rubber taffy. The bar was dark purple, almost black, but it was quite obvious that it was grape. It was like a sweet & chewy grape SweeTart.
Overall, the Airheads that I tried were pretty cool. Summer is tricky for candy, especially in SoCal where chocolate starts to get dodgy even in May. Taffies and other sugar candies are a good way to make it through summer with tasty treats that can stand the heat. The one flavor in their repertoire that I’m more interested in that wasn’t in the mixed bag is orange, so I’ll pick that up at some point. I don’t see myself buying these very often, but I wouldn’t turn one down.
Mentos has come out with some Sours that I suspect are rather similar to Airheads fruity flavors, so I’ll report back on that soon.
Wednesday, January 11, 2006
I’m keen on sour things and I guess it’s pretty surprising that I’ve never had Airheads, let alone anything else in their line.
I saw these at the 7-11 and thought they were so intensely pretty that I had to buy them.
The colors are vibrant: red, yellow, green, orange and aqua. The flavor, as far as I can tell, is strawberry or possibly green apple or maybe a cross between the two. I dissected a couple of the belts to figure out if there was a difference in flavor between the colors and I couldn’t tell. That doesn’t mean that there isn’t, I just couldn’t figure it out.
They’re sour, but not in a toxic way. They’ve got a dusting of sugar crystals to keep them from sticky, but they’re soft and chewy. The best thing about them is that the flavor lasts all the way through the chew. Some chews lose their initial flavor, like they’ve been dusted or something when you chew them. But these are tangy and sweet all the way to the end.
The only complain I have is that as an adult I find them a little hard to eat. The sugar gets on my hands and I don’t want to eat the whole thing at once, so I’m left holding it or pulling it apart. As a kid, I’d probably think they were the coolest thing in the world and wouldn’t mind the sticky fingers in the slightest.
Interesting note: AirHeads are made by the same company that makes Mentos - Perfetti van Melle. The company is Italian, but the Xtremes were made in Spain.
Thursday, November 03, 2005
Name: Whistle Pops
If you ever saw Chitty Chitty Bang Bang, you’ll know exactly what this is. It’s a candy, it’s a musical instrument! Though the whistle pops tooted by Dick Van Dyke were more like little recorders (ala a piccolo), these are slide whistles.
Chupa Chups, I must say, are awesome lollipops. First, they’re very flavorful. They’re well packaged (nothing worse than a damp piece of hard candy) and have the added bonus of a plastic stick. Why is this good? Well, I’m a drooler and don’t like the pasty mess that a paper stick becomes when I’m eating something like a Charms or Tootsie Pop.
There were four flavors in this package: Green Apple (unwrapped in the photo), Blue Raspberry, Watermelon and Strawberry. Basically, some of my least favorite hard candy flavors (my favorite Chupa Chups are the coffee ones). The texture of the candy is a little different, a little less clear and sparkly. This might be a manufacturing thing so that they can operate as whistles or might be the fact that I bought them at the 99 Cent Store.
Instead of just being a one note whistle, these have a hollow straw for the stick and there is a little sliding plunger that allows you to change the pitch of your whistling. They really work and they sound pretty good. However, as soon as you bite off the top or dissolve enough of the top, the whistling effect is gone. The flavor is nice, tart and highly scented. All change the color of your tongue. (Made in Spain.)
Rating - 7 out of 10
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