Wednesday, June 18, 2008

Twizzlers Chocolate Twists

Chocolate TwizzlersNow that I’ve covered the classic Twizzlers, the newish Rainbow Twizzlers and the fantastically hot Pull & Peel Cinnamon Fire Twizzlers, I thought I’d go off the beaten track and try the Twizzlers Chocolate Twists.

The package is actually pretty, a maroon colored background with a big window to peek in at the shiny brown ropes. A little logo splash advertises that they’re made with REAL Hershey’s Chocolate. Turning over the package, the ingredients do list both chocolate and two different kinds of cocoa.

I admit going into this that I have my doubts about how good these could possibly be.

Chocolate Twizzlers

They’re attractive. They’re also soft (and don’t get as stale as the regular Twizzlers when you leave the bag open next to a fan for several days as I did in the Candy Blog Labs over the weekend).

Instead of having pinched ends like Twizzlers, these are open ... perhaps with the addition of chocolate they’re not as pinchable?

They’re a much softer chew, less like a plastic dough than Twizzlers. More like a brownie batter.

But the chocolate flavor is watery, lacks any creamy component to buoy the fakeness of it.

The only thing these are good for ... actually they’re fantastic for ... is as straws. Chocolate milk, plain milk ... even soy milk! They don’t have the crimps in the end, so they’re ready to use, right out of the bag. They do get a little soggy if you leave them in the drink, but a little nibble off the end and you’re ready to go. (I tried them with coffee, actually, not as good.)

Think of the environment benefits! No more plastic drinking straws ... instead these are edible and probably biodegradable. (Though a lot more expensive, there were 14 straws in this package for $1.25 and $1.25 would probably get you a bag of 50-100 straws.)

So there you go, good for decorating (try clipping them with scissors to make little “cogs” to decorate cupcakes or maybe a really chocolatey cupcake basket.)

Related Candies

  1. Twizzlers Chocolate Twists
  2. Black Licorice Twists & Snaps
  3. Whoppers Milkshake Strawberry
  4. Kenny’s Licorice Pastels & Root Beer Twists
  5. Tootsie Rolls & Fruit Rolls
  6. Twerpz
Name: Twizzlers Chocolate Twists
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 4 BENIGN
Brand: Y&S Licorice (Hershey's)
Place Purchased: KMart (Park LaBrea)
Price: $1.25
Size: 5 ounces
Calories per ounce: 97
Categories: Chew, United States, Hershey, Kosher

POSTED BY Cybele AT 11:18 am Tracker Pixel for Entry    

  1. I luuuuuuuuuuuuuuuurve these.  But i never buy them. :/  one of my managers at work buys them almost every day, so I can just snag one off of her. 


    Comment by Tindy on 6/18/08 at 12:04 pm #
  2. I’m originally from Sweden, and your post on chocolate Twizzlers made me think of a candy from my childhood - caramel twists! Well, caramel strings - but they were available in licorice and strawberry as well. Does the US have caramel licorice?

    Comment by Jenny on 6/19/08 at 1:01 am #
  3. The chocolate flavor in these reminds me of the fakey chocolate flavor in S’mores Pop Tarts, which I loved as a kid but won’t eat now because how rotten I feel afterwards. The Chocolate Twizzlers have the same fake chocolate taste, which sounds gross but I love it! And bonus - I can eat just one or two and not feel too bad about it.

    Comment by Melissa on 6/19/08 at 2:48 pm #
  4. I used to LOVE chocolate Twizzlers, when they used the old method.  They were the same texture as regular Twizzlers, just chocolate.  I do not like the new texture/shape at all.

    Comment by Robb on 6/21/08 at 8:48 pm #
  5. They r the bEsT CaNdY i have evr eaten n a week!!!!!!!!!! smilesmile**

    Comment by clarisa on 6/25/08 at 12:16 pm #
  6. Chocolate Twizzlers used to look like the licorice kind - pinched ends - and had the same consistency too. For some reason, Twizzler recently changed the recipe to the version in your review. The old version was much, much better. For the life of me, I can’t understand why they’d change the formula to make the product worse.

    Comment by Bourne on 6/25/08 at 3:26 pm #
  7. i think that these were re-engineered to be use in that capaticy.  ive had close ended ones not too long ago.

    Comment by jk on 6/29/08 at 4:07 pm #
  8. I loved the old chocolate licorice. This stuff is horrible chocolate play dough. I won’t even eat on piece.

    Comment by SW on 7/01/08 at 7:29 pm #
  9. Please,please bring back the old chocolate licorice.  The new stuff is terrible.  Why change the perfect candy.  I will not buy the new stuff ever again!!!

    Comment by dbdaniel on 7/26/08 at 2:31 pm #
  10. You know, there was some soda related flavor of Twizzlers a year or two ago as I recall. I bought a package to go with a gingerbread house kit I had bought. They were either cola, rootbeer or Dr. Pepper, I honestly can’t remember which. They did not taste so spectacular though, so you probably didn’t miss much.

    Comment by Yurei on 8/14/08 at 11:17 am #
  11. ” The ORIGINAL Chocolate Licorice”
    My family members always bought it for my birthday, holidays and any time they visited. I loved the stuff.
    I am bummed out that they changed it.
    I don’t like the new one - too doughy and the chocolate flavor isn’t as good.

    thanks for the review.

    Comment by Susan Pruzan on 9/03/08 at 10:30 am #
  12. I grew up eating chocolate Twizzlers-the real “brown licorice”.  Why in the world would Hershey’s change such a standard and classic recipe?  The new chocolate Twizzlers are not like the original in any way—taste, texture, nor appearance.  It’s awful stuff.  I ate two pieces at two different times then threw the rest of the bag out.  Please Hershey’s, bring back the old Twizzlers!

    Comment by Debbie Jackson on 9/05/08 at 9:33 am #
  13. Remember what happened when coco-cola changed the recipe to new coke? Well take heed Hersheys, your new formula for choclate twists is terrible bring back the old recipe before you lose customers!!!

    Comment by H. Stone on 9/19/08 at 10:30 am #
  14. I agree with most of the posters…..I hate the new formula….please please please bring back the old formula or at least have it as “original formula” and sell it alongside the new.  I long for the old!

    Comment by Michelle on 10/13/08 at 6:38 am #
  15. I am so happy to see that I am not the only one who dislikes the NEW chocolate licorice.  I love love love the old version…& wish they would make it again.  I used to buy a bag every time I went food shopping…......but NO MORE.  Anyone know how we can write directly to the company??

    Comment by Ro on 10/13/08 at 1:43 pm #
  16. The New Formula is HORRIBLE.  I just bought a bag and they taste terrible. The original (or previous version) is the best and we used to buy tons of them.  I will NEVER NEVER EVER buy another bag of chocolate Twizzlers until Hersheys brings back the old formula.  Everyone needs to call them and write to them,

    Comment by Tim M on 11/09/08 at 1:29 pm #
  17. Ha! I googled chocolate twizzlers less chocolatey after thoughtfully consuming two of the new ones and giving them a good whiff. I could have sworn the older version at the very least smelled like chocolate even though it barely tasted like it. I thought it was just colored by memory but no, I see it realy is different. I had my doubts when it proudly said REAL HERSHEYS CHOCOLATE on the package…Hersheys doesn’t make real chocolate they make chocolate for the masses. Good but not chocolate.

    Comment by lild on 12/19/08 at 9:48 am #
  18. I landed here much like poster 17, lild. I googled chocolate twizzlers not tasting the same…..

    I’m sitting here at the computer eating a bag of them….not terrible, but certainly not the same. Seems like they are more ‘airy’....not as dense as before. Softer maybe. Not sure about the flavor but if I had to decide, I’d say less flavorable then before….

    Since I’m originally from SE PA, we would go to the farmer’s markets there and find all sorts of flavored licorice, shaped exactly like Twizzlers. Way back (30 years or so), the only had black, red (strawberry), chocolate and green, which were mint. Now there are all kinds of flavors but not very good. If they look sort of transparent, it’s not a good sign:-)

    Anyway, I’ve been hooked on these for years. Almost any kind of good red licorice….Swedish Fish and Red Hot Dollars, for example.

    Comment by PainterSkip on 1/17/09 at 8:36 am #
  19. I see I am not the first to notice Twizzlers changed its formula. They’ve kind of got a Red Vines thing going on. I want my old Twizzlers back! The chocolate ones were my favorite candy!

    Comment by Kerrie on 1/29/09 at 5:00 pm #
  20. Twizzlers, by far the majority of people writing in to you, be it here or on so many other web sites/blogs/forums/etc.. are very upset that you changed the flavour with the Chocolate twizzlers.

    Question, how many will it take writing in to you to change your mind and go back to what the consumers want? 

    It is obvious, and so many people have written about it, that there is less twizzler now, and more air.  The whole bag feels lighter, but I guess that saves on trucking costs.  The new Hershey’s deal was surely lucrative for you, but if everyone stops buying your classic, most of them will NOT go back when ‘YOU’ finally decide to go back.  The *Flourey* taste is synthetic and aweful.  Hershey’s makes some good chocolate, but most of it i$ just watered down again and again a$ thin a$ they can get it (for $ome rea$on) and then sour milk is added to trick peoples mouths / thinking there is a bitter chocolate taste along w/the sugar.  (Look it up)

        Twizzlers, my Mother is fantastik; I have not the room here to tell you just how great she is or how hard she has worked- Long story shorter, one of the only things she has (had) to look forward to was reading a good book whilst eating her favorite snack/candy “Chocolate Twizzlers”.  Now, (for $ome rea$on) you changed the great taste, to bland, flourey, medicine, smell of dentist office.  HOW can we get you to change back?  We are asking.

    Comment by Erik & friends on 3/04/09 at 2:36 pm #
  21. To sum up the “new and improved” chocolate twizzlers product in three simple words they would be:

    chocolate play dough

    But as others have already written, ‘airy’ and ‘flourey’ are even more accurate in describing the new formulation. Please bring back the ‘solid’ (and perhaps even slightly ‘stale’ for lack of a better word) chocolate twizzlers we all know and love **AND** buy!


    Comment by DaveGee on 5/23/09 at 10:05 am #
  22. Seriously, I hope someone’s paying attention to all of these posts.  The new version sucks!!!!!  The old chocolate licorice used to be my favorite!  Now I can’t eat the new stuff!  Yuck! I really hope they bring back the old recipe!!!

    Comment by Rylie on 6/11/09 at 2:23 pm #
  23. I on 2 attempts to complain to Hershey’s in regard to the new style Twizzlers ,which i agree are horrible there response was “We will forward your comments to our research department” and they then proceeded to send me a $2 dollar off coupon

    Comment by Mikeygoomba on 6/21/09 at 12:18 pm #
  24. I realize I’m in the minority on this one, but I don’t mind the new flavor formulation. The old recipe was just fine, so I agree that it didn’t need to be changed , but the newer version just doesn’t offend me the way it does others. Maybe I’m lazy. In any case, for those looking for the “solid” chocolate-type twist, I’ve noticed that some local and online candy stores carry versions of chocolate licorice in that style. They may not taste exactly like the old choc Twizzlers, but they’re not bad.

    Comment by sm on 6/22/09 at 5:05 am #
  25. I agree with everone. Here in rural Virginia all we have is Walmart who carried the chocolate, as bad as they were. It was just discontinued, and replaced by sugar free. want to taste something even worse, try these, tastes like plastic, and if you eat a lot (more then 4 gives you the runs (as as we say, the Kentucky Two Step, you get two steps from the bowl). The manager said Chocolate was discontinued!I’d buy a case if I could find them.

    Comment by Steve Hager on 7/01/09 at 4:14 pm #
  26. What other major chain carries the chocolate?

    Comment by Writer, John on 8/09/09 at 9:48 am #
  27. I used to LOVE their chocolate twizzlers.  Then they changed the look of them, and worst of all, the taste.  Now, I refuse to ever buy them again, as long as they produce this kind.  The taste is disgusting.

    Comment by Sal on 8/22/09 at 8:07 am #
  28. I love these things, just can never find them!  Target used to have them, but not anymore.  Not sure where to get the anymore!

    Comment by kk on 10/04/09 at 8:04 am #
  29. My wife just loves thes chocolate twists. we were able to buy them at walmart whenever she wanted them but for some reason they do not carry them anymore. We have looked just about everywhere around here to find them with no luck. Can anyone tell me why it is just about impossible to find them now?

    Comment by Rodney on 10/17/09 at 12:27 pm #
  30. I am very upset that they changed the texture on the Chocolate.  I want the old plastic texture back (like the strawberry flavored). I don’t like the new rubbery texture.

    Comment by Jim on 11/05/09 at 4:18 am #
  31. At least Coke admitted to their error and re-instated the Original Coke vs. Bankruptcy!

    Wake up Hershey and do the right thing an make some money - re-release the Classic Chocolate Twizzlers and satisfy a very hungary group of candy lovers / buyers (as in money).

    On a scale of 1 to 10 with #1 being the BEST:

    Original Chocolate Twizzlers (fresh or stale) #1.

    New Chocolate Twizzlers (garbage can) #10.

    Comment by Mike Lynch on 11/20/09 at 12:35 pm #
  32. PLEASE.  Bring back the original formula.  Twizzlers lost a customer! These are awful!

    Comment by QL7 on 11/24/09 at 10:58 am #
  33. I agree with the others, this new stuff sucks if you can even find it. Maybe Hersey,s should be called the srawberry licorice company. The old stuff was my favorite candy

    Comment by jeff frey on 12/11/09 at 2:46 pm #
  34. They have ruined the best candy ever. The new formula is absolutely terrible. It gives chocolate twizzlers a bad name. PLEASE BRING BACK THE ORINGIAL FORMULA.

    Comment by brian on 12/16/09 at 7:42 am #
  35. While visiting family over the holidays, I was pleasantly surprised to enjoy some of the good “old” chocolate Twizzlers.  Ahh… that distinct chocolate smell, texture, and taste!  When the new, terrible, product arrived (in 2007?) with the “REAL Hershey’s Chocolate” label, relatives went out to small area stores with slower product turnover and purchased as many of the old bags as they could find.  The final bag was shared this Christmas.  What a treat!  I wish I could find a product like the old recipe.  Didn’t Hershey’s learn anything from the “new Coke” debacle?

    Comment by Wayne on 1/02/10 at 5:00 pm #
  36. I love your Twizzlers Choclate Twists Licorice,
    but my friend Roger in Florida, and I have a hard
    time finding it in the stores.  I live in Chippewa Falls, WI, and Roger lives in Taveras, Florida, and he can’t find it either.  I did locate some in Big Lots in Eau Claire, WI, and did I enjoy it, it was delicious.  Let me know if
    you are no longer making it, or what the plans are for the future.

    Thank You,

    Carol McBain

    Comment by Carol McBain on 2/08/10 at 2:29 pm #
  37. Bring back the original chocolate twizzlers!!!!!PLEASE!!!!!!

    Comment by jennifer Alvarado on 8/02/10 at 4:37 am #
  38. this ruined my life, the original chocolate twizzlers were my favorite candy, I hope the peolple who changed the formula die

    Comment by joseph burka on 9/20/10 at 7:43 pm #
  39. They do taste exactly like play-doh.  They are disgusting.  I would pay more to have the old Chocolate Twizzlers back.  I used to eat those & remember my childhood.  Now it’s all ruined.

    How do we get Twizzlers to make the old ones again?

    Comment by Meridith on 3/05/11 at 6:01 pm #
  40. I want the old chocolate twizzlers back too!!!!!! The new ones are terribe!! I grew up with the old ones and loved them. Why would they go from such a good product to such a terrible one. I don’t understand these companies. They’re probably cheaper to make and they think the kids today don’t know the difference, because they never had the good ones. It’s not fair!!!!!!!!

    Comment by Gail on 7/05/11 at 8:31 pm #
  41. where may i find the old   chocolate licorice ??
    the chocolate…  read so many comments the new flavor is yuj=kky..
    would like to buy the old formula.
    ‘why do you stop when sales were good ?

    Comment by SHIRLEY on 8/14/11 at 9:41 pm #
  42. Did everyone get their letter?  Hershey has capitulated and is returning to the original Chocolate Twizzler recipe…. proof will be in the tasting but at least they recognized the error of their ways

    Comment by Dana on 12/21/11 at 2:48 pm #
  43. I received my letter that they are going to return to the original recipe. I am unable to find them yet in stores.

    Comment by Rivington Jr. on 1/01/12 at 4:18 pm #
  44. What letter are you both talking about? I didn’t get a letter. I really hope that is true! Can’t wait for them!

    Comment by Gail on 1/13/12 at 7:20 am #
  45. My letter is dated 12/14/2011. It announces the return of the original Chocolate Licorice recipe. This was in response to all the complaints they received. I emailed them my dissatisfaction awhile back. It appears there were enough requests to bring back the original that they are doing so in February. The bags will be labeled “Classic Twist”.

    Comment by Rivington Jr. on 1/13/12 at 11:06 am #
  46. They’re back baby! I got my letter last week and finally found the classic twist twizzlers. They are just as good as they used to be. In fact they are better because those others were so freaking disgusting….my life has turned around completely. I might even read a novel or take up Yoga now!!! Yeehawww

    Comment by Mitch Mortensen on 1/13/12 at 7:48 pm #
  47. Mitch, I live in Upstate NY and have not found them as of yet. I keep looking. Was it easy to spot the “Classic Twist” label?

    Comment by Rivington Jr. on 1/14/12 at 7:03 am #
  48. I received my letter in December with free coupons enclosed. smile I did call Hershey’s to confirm that the chocolate twizzlers were changing back and asked when I would be able to get them. The rep told me, that they are in the stores in my area already. Well, she was totally wrong because I hunted for them and came up empty.
    In fact, I plan on recalling Hershey’s in a few days to see what is going on with the distribution of the “classic.” 

    I am SO glad they heard what we said. I, in fact,  called them numerous times to show my disgust with the new formula they were using. Hence, so many free coupons! LOL

    Soon, I can get back to my chocolate licorice addiction…. eating at least 3 bags a week.  smile

    Comment by Allison on 1/20/12 at 2:33 pm #
  49. My Mother also received the letter in December.
    Looking forward to the good ones in February.
    Thanks for mentioning the month Rivington Jr.

    Comment by Erik on 1/23/12 at 3:57 pm #
  50. I called Hershey’s today and was informed that the classic chocolate twizzler should be in all stores by February. If not, I should call back.  smile smile smile

    Comment by Allison on 1/24/12 at 7:55 pm #
  51. i am glad to read that others feel the same way about the old chocolate licorice vs the new. I was a constant buyer of the old thinner twisted version…with the new version i won’t even buy a single bag…totally different..not even close to the original….finally found in chocolate world some new bags bringing back the old “classic” twist as they put it….finally!!

    Comment by wendy on 2/07/12 at 4:51 pm #
  52. I finally found some!! But it was only a 5 ounce bag. Where are the BIG bags!! I bought 2 bags and they were gone in no time at all!! I hope the stores aren’t waiting for the crappy stuff to sell out first. That could take forever. Who the heck buys that stuff anyway!!

    Comment by Gail on 3/04/12 at 2:41 pm #
  53. The chocolate twizzler Classic Twists are now in St.Croix Falls WI. Walmart…...Yum They are so good,,,,Thanks Hersheys for bringing back the original…

    Comment by Sandie on 3/17/12 at 10:59 am #
  54. The ew licorice chocalate, twists soon nasty tastin please bring back the other,this is a shame I don’t even think they us choco the much darker and no were as fresh and I had first batch that came out they said,I went back to 4 or more stores to find the old kind no luck, this is good I just won’t be eating licorice til they change back please listen to people can give us two different choices thanks.

    Comment by Misty Mann on 6/10/12 at 9:43 pm #
  55. I hate the new “Classic” chocolate Twizzlers and will not buy them. The old formula had great consistency and chocolate taste. They were my favorite candy. The new ones have no taste.

    Comment by Joe on 6/21/12 at 6:29 pm #
  56. I love love the old formula!! I’ve read here the original is being sold again but I’ve yet to see it being sold anywhere in MO!! If anyone at Twizzler sees this post! Please , I beg of you..“please bring back the old style chocolate twists!!”

    Comment by Amy on 10/09/12 at 9:15 pm #
  57. Sunday Dec 2, 2012 I had the need to chew on something, went to the local Supermarket to get a bag of Cinnimin Bears, none to be found. went to the candy isle the only thing that was there were a few bags of the Chocolate Twizzlers, yuck
    didn’t buy them for years because they changed the formula and they taste like “CRAP” dough! Oh, well- I bought them figuring I could stomach one or two.  As I walked up to the cashere I noticed the package was different!  There were two pieces pictured on the package with there ends pinched together!  COULD THIS BE????? Did those “Yuppy-Puppy” idiots finally wise up and go back to the origional recipe. Here I am a grown man hurrying to the vehicle to rip open the package and try one.  OMG OMG OMG THESE MORONS FINALLY WISED UP !!!!! The ORIGIONAL Recipe BROWN Chocolate TWIZZLERS ARE BACK !!!!!!!  THANK YOU HERSHEY’S !!!!!

    Comment by Frank on 12/04/12 at 6:48 pm #
  58. What can you find the Chocolate Twizzlers

    Comment by Diane Green on 6/19/13 at 1:08 pm #
  59. Please bring back original
    Dislike and I won’t eat new one disgusting

    Comment by linda on 1/28/15 at 10:13 am #
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