Wednesday, November 02, 2005
Reese’s Fast Break
Name: Fast Break
I’ve mentioned brand extension before. Mars has done this with M&Ms beautifully in the past ten years with the introduction of Almond, Crispy, Mint, Peanut Butter and now Megas. Reese’s is no exception (part of the Hershey family). The base of the Reese’s brand is Peanut Butter. You can’t make a Reese’s product without it, as far as I know.
I bought four of these new candy bars, this is the first of the reviews of them. The Fast Break. Yes, it’s like Breakfast, only backwards and two words. I’)m eating it for lunch. Hey! It does have a lot of protein in it for a candy bar! (5 grams.)
I’m a nut fan, as many of you know (except for walnuts, to which I’m sadly allergic) so Reese’s have always been a huge favorite of mine. The Fast Break bar package says that it has milk chocolate, peanut butter (duh) and soft nougats.
The soft nougats part confused me. Nougats? More than one? Apparently. The center of the bar is a crumbly log of salted peanut butter. Good roasted flavor and not too creamy so that it sets off the other textures well. The bottom of the bar is soft, bland, light colored nougat that might have a hint of cinnamon flavor in it (though it didn’t say so on the ingredients). Plain old vanilla nougat. The peanut butter log is on top of that, and then there’s a thin layer (you can’t see it in the photo) of a caramelly nougat that drapes over the two before the chocolate enrobement (I just like saying that word). It gives the whole thing a nice texture that things mix up well when you chew it. It has a little chocolately/caramelized taste to it.
It’s a good bar, really. I like the roasted flavors and how it isn’t too cloyingly sweet like a Snickers or Mars bar can be. It’s a good snack because of the salty taste, like a Payday bar is.
Rating - 8 out of 10
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