Tuesday, April 8, 2014
Maynard’s Sour Patch Kids Soda Popz
You would think that a candy as special as Sour Patch Kids, first introduced in the 1970s in North America, would be available all over the world by now. Sour Patch Kids are basically sour sanded Swedish Fish (also introduced originally by Malaaco but now made by Cadbury/Adams, now part of the global Mondelez/Kraft snack empire) and have become a sort of genre of candy all on their own. There are a dozen different varieties, from single flavor (watermelon), fruit & berry shapes and odd flavor combinations.
Back in 2012 Mondelez introduced Sour Patch Kids to the United Kingdom under the brand Maynard‘s, which was already known for its kid-friendly sugar candy lines. They weren’t a straight-up import though, the flavors were tweaked to include blackcurrant and instead of being a jelly candy, they were made with gelatin ... now they were gummis.
I actually wasn’t aware of this history before I went to London. All I knew was there were some new Sour Patch Kids flavors not sold in the United States: Maynard’s Sour Patch Kids Soda Popz. The flavors are Cola, Orangeade, Cherryade, Tropical and Apple Fizz. They were easy to find but rather pricey for the 160 gram bag (5.64); they retail for £1.48 or about $2.50.
What originally interested me was the cola. There are Haribo sour sanded cola gummis, but no vegetarian options as far as I knew. Well, if you read closely above, the Maynard’s version contains gelatin (though it’s bovine, so if you avoid pork products, you can still eat these though they’re not marked Kosher or Halal).
Cola was definitely the star here. It’s quite tangy at the start and though I was thinking these might have some sort of fizzy component, they’re just sour sanded. The cola flavor is well rounded with some spicy notes as well as a good lemon and lime zesty citrus bite. The flavor seemed a little more intense than the Haribo Happy Cola, but still didn’t quite rival the excellent Cuba Libre gummis I got last year from Sugarfina.
Orangeade was going to be my second favorite by its description, because I used to like orange soda. But this was strange. The sour start was good, but the flavor got strange after that. It’s sweet but not very orange and there’s a darker note in there, almost like there was a mix up and some tropical flavoring was dumped in there.
Cherryade is weird. At first it tasted like a medicinal cough drop, then it was pleasantly sour, then it went back to the cough drop. It’s almost like a Dr. Pepper, the cherry flavor is that far off from the wild cherry of Life Savers. Of course I’ve never had British cherry soda, so this might be a great imitation.
Apple Fizz is interesting, but only in a disappointing way. At first it tastes like a sour Jolly Rancher, with a little note of actual apple juice ... but then it tastes like I’m chewing on a vinyl children’s wading pool. It’s pretty awful.
Tropical actually tasted like blackcurrant, if that’s possible, with some guava thrown in for soupy sweetness. Definitely distinctive, definitely one I avoided.
For a late entry into the sour sanded gummi, these aren’t good enough to compete, at least in the US. Now, if Cadbury/Adams wanted to make a jelly version of these for the US, I’m absolutely interested. The flavors, however, should be more like our popular sodas: Cola, Cherry-Cola, Root Beer (or Grape if the sourness is an issue), Lemon-Lime and Dr. Pepper (or whatever that flavor is).
Maynard’s Sour Patch Kids Soda Popz are not gluten free.
For a local opinion, hop over to Grocery Gems for a review.
While I was pondering Sour Patch Kids, I saw at the store that there’s actually a new flavor in the current mix. Thankfully they didn’t boot a flavor out of the standard berry, lime, orange and lemon mix, instead they’ve just added in blue raspberry.
I picked up a box, mostly to compare the texture of the gummi version to the jelly version. But I figured I’d give the old blue a try, too. My initial impression without trying them was that blue raspberry was going to be too close to the Swedish red flavor and wouldn’t be distinctive.
The sourness of Sour Patch Kids is distinctive - it’s tart, it’s sandy, but the powder is actually less grainy in the North American version than the UK. It’s immediately sour, but not such a thick crust that it doesn’t dissipate quickly. Mostly I was tasting this for the new blue flavor, but I reminded myself why Sour Patch Kids are fantastic.
Blue is a light raspberry flavor, there’s a strong sweetness to the center with a light floral flavor ... but this is pretty much the profile of the red one (Swedish Fish flavor). It’s not quite as intense, but if you gave these to me with my eyes shut, I don’t think I could tell the difference. In fact, I separated out a pile of blue and red mixed, and at them without looking and really didn’t know the difference. The lime, lemon and orange are easy to pick out, even though they’re all citrus.
There’s no problem, as far as I’m concerned, to simply have another berry flavor in the mix, even if it’s not distinctive. I’ve always wondered why they didn’t have grape though. My favorite will always be orange, it’s zesty and soft and sour. All the right things in all the right proportions.
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