Monday, February 14, 2011
Brach’s Conversation Hearts
With the news that Necco changed its classic Necco Sweethearts (more coverage here) in 2010, I found that Brach’s version more ubiquitous in 2011 on store shelves.
The package is bright red and easy to distinguish from the pastel-princess mess of the Necco reboot. I picked up the Brach’s Small Conversation Hearts at the Dollar Tree for a dollar for an eight ounce bag. The ingredients are similar, a sugar and dextrose (glucose) paste held together with a bit of gelatin and oodles of artificial colors.
The mottoes I noticed: Luv Me, You Rock, U Go Girl, Ask Me, Hello, Got Love? So Fine, Good Bye, I [heart] You, Be True, So Fine, E-Mail Me, Dare Ya and the ultra romantic, Hey You.
The pieces are well made, I found very few duds in the package - all thick and consistent. The printing was a little blurry on some but mostly readable, except for the low contrast pink on pink.
The flavors are pleasantly indistinct. I could tell the orange ones were a creamsicle orange flavor. The yellow ones might have been banana, but maybe a really bland lemon. The pink were slightly like the seashore (a mixture of cheap flip-flops and Old Bay crab boil and the burning taste you get when sunscreen gets in your eyes). The purple and green were too bland for me to tell apart in a dark room. The white was the comforting flavor of mint toothpaste you find in the corner of your mouth before lunchtime. The texture is smooth and not quite crunchy, though still very firm.
If you were a fan of the original Sweethearts and can’t find them, these are as close as you’re likely to find. But if you never liked either, there’s no reason to try these, they do nothing for the category except look cute. So basically, a nice decorative candy, but perhaps not for eating unless you’re trying to bring your blood sugar up.
They’re made in Argentina and produced on shared equipment with milk, egg, wheat, peanuts, tree nuts and soy.
Rating: 4 out of 10
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