Friday, December 30, 2005
I had no idea Ferrara Pan came out with a new candy. They’re best known for Lemonheads, which are the best lemon hard candies ever. I figured these would be like Skittles.
They’re about the same size, maybe a little larger but a bit harder feeling. There’s a candy shell with a bit of flavor to it and then a chewy center. The center doesn’t taste like anything at all, just sweet and the shell is tart and sweet and crunchy. The cool thing about the shell is if you bite it right, you can get just the shell to come off, which is where the flavor is. The center isn’t quite a gummy, not quite a jelly bean. It’s hard to describe and not really that good. If they really wanted to make everyone sit up and notice their first new candy line in 40 years, a combination between a Skittle type chew and the Lemonhead’s flavored shell would have been awesome.
Sadly, they did not consult me.
The flavor variety is nice: orange, lemon, grape, green apple and cherry but the colors are a little off. The grape is not purple as shown on the package but more like a navy blue. The colors were also not consistent or even, which is too bad because I’ve always liked the way Lemonheads looked. The name is cool, like marbles but with an N, only I don’t know what the N stands for. It also feels like the candy is trying to hard to be cool, calling them “slammers” and positioning them as “awesome” and “get narbleized”. But their website is a little odd when you click on “where to buy” it says you can’t find them in stores for your state ... but I did!
If Ferrara Pan wants these to be a big hit, I really think they need to add that Lemonhead layer, you know, the one under the candy shell that’s a little grainy and bursting with sour goodness. That fills a hole in the fruit chew market and would put these up on the list of candies that I’d buy. It’d not only make the candy tastier, it’d set it apart from other sours and chews because of the interactive element of waiting for the sour layer or trying to peel it with your teeth. I know it’s probably more expensive to pack that much flavor into them, but at over two ounces per package, I’d be willing to settle for 1.5 ounces of really tasty candy. For now, I’ll just keep picking up Skittles.
Rating - 5 out of 10
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