Tuesday, July 15, 2008
Foxes Five Flavor
Lately there’s a lot of talk about the economy in the news and how people are downsizing their summer trips to staycations, eating out less and even driving less. What hasn’t change is sweets sales. In fact, history shows us that candy is recession-proof (even thrives in bad times as people can always spare something for a bit of sugar).
But what is happening is people are choosing their treats more carefully, with price being a key factor. I’m not one to shy away from house brands and generics, so I thought maybe I should give some design impostor candies a try. First up on my list is Foxes Five Flavor roll. I saw these in the vending machine at work. They were economical, at only 60 cents when all the other candy items were 85 cents to a dollar. Of course the roll was also smaller.
They’re meant to compete with LifeSavers 5 Flavors, so I put them to the test, head to head.
LifeSavers have a few competitors in the “small roll of hard candy” field. Mostly Charms, which are pretty hard to come by and Jolly Ranchers. I’m not terribly picky when it comes to hard candies, flavor is usually the first reason for me to buy something, brand is second or third. (Ingredients are also important.)
Here’s the specs on each:
LifeSavers 5 Flavors
I’ve been very unhappy with the flavor change in the LifeSavers 5 Flavor roll for many years now, and the hiatus from the product hasn’t changed my mind. There are only two flavors worth beans in here Pineapple & Orange. Raspberry is actually good but not what I want in my Favorite Five. Watermelon and Cherry can take a flying leap. (I actually don’t want cherry to leave the mix, I know it’s a legacy flavor and it’s a good way for me to make friends, by offering it to others.)
Foxes Five Flavor
The disks are attractive, translucent and sparkly. They remind me of the old Brach’s Sparklers. They are exceptionally smooth with very few voids so there’s nothing to tear up the mouth. The little divot in the middle makes it easy to run the tongue over it to deliver more flavor, or tuck it in the roof of the mouth comfortably.
Orange was rather bland. A mellow mix of zest and light tanginess, it didn’t have much zip. Lemon was all about sweetness, it was more like cotton candy flavor than a lemon drop, the lemon oil flavors developed more as it dissolved but never moved past pleasant for me. Lime was more intense with both sour and zest ... pretty good. Strawberry was surprisingly peppy - tart, fragrant and a bit like jam. The raspberry was similarly tasty, a little tart, a little flowery.
Overall the flavors were good, not stellar but quality hard candies. The flavors were distinctive and consistent. I would have preferred they be more intense, especially the citrus ones but the two berries were surprise hits.
Though you get more in the LifeSavers roll, you also pay more and with the price of LifeSavers at 85 cents at 7-11, the Foxes Five Flavors win out gram for gram. So, the verdict - if the flavor variety sounds good, the Foxes is a good option when you’re stuck with vending machine fare or are looking to pinch your pennies (and yes, it’s only pennies that are at stake).
POSTED BY Cybele AT 11:19 am
Meticulously photographed and documented reviews of candy from around the world. And the occasional other sweet adventures. Open your mouth, expand your mind.