Tuesday, April 28, 2009

Candy Tease: April 2009

imageName: Le Whif
Brand: LaboGroup
Description: Le Whif is a new way of eating chocolate by breathing. The experience is very surprising. You inhale as if you are breathing something into your lungs and, by virtue of the design of Le Whif, chocolate coats your mouth. Several products will be launched that broaden the idea of “whiffing” over the course of the coming year. Le Whif was invented by Harvard Professor David Edwards at Le Laboratoire, an innovation center in Paris. 
Notes: I know that this isn’t news to you, dear readers, but breathing and eating are two different processes and really aren’t interchangeable. Taking air into the stomach leads to gas and taking food into the airways leads to death ... see, neither is a good result. This is not candy. I will write no more of this on Candy Blog. 

imageName: Trolli Gummi Hearts
Brand: Trolli (Farley’s & Sathers)
Description: Delicious Trolli(r) flavors in gummi hearts highlighting text messages. This product also offers unique packaging for the young consumer.
Notes: I’ve always enjoyed the idea of different colored candies even if they’re not different flavors (M&Ms) and think that conversation hearts are a cute combination of interactivity and sweets. I love that more companies are putting messages onto little pieces of candy so that you can play with it before you eat it. Gummi hearts are a natural extension of this. My only hesitation is that Trolli gummis are usually pretty soft ... not really something I want to hand to someone. Maybe they’re individually wrapped.

imageName: Cranberry Raisinets
Brand: Nestle
Description: Milk Chocolate & Dried Cranberries - a natural source of fruit antioxidants only 100 calories
Notes: I’ve had chocolate covered dried cranberries before and find it difficult to tell them apart from chocolate covered raisins. I would hope that they’d use unsweetened cranberries, but knowing Nestle, I will bet dollars to Dots that they’ll be extra sugary. I’m also a bit dubious of the portion size if it’s only 100 calories ... sounds like less than an ounce of candy in the bag.

imageName: Baby Ruth Crisp
Brand: Nestle
Description: Baked wafers, Caramel, Peanuts & Creme
Notes: This looks like the Baby Ruth version of the Butterfinger Crisp bar ... which I think was already discontinued. If they used real chocolate, I think they’d have something.

Images courtesy of the respective candy companies

Related Candies

  1. Candy Tease: Spring 2009
  2. Candy Tease: February 2009
  3. Candy Tease: Autumn 2008
  4. Candy Tease: All Candy Expo 2008 #5
  5. Candy Tease: Edition Five

POSTED BY Cybele AT 7:54 am Tracker Pixel for Entry     CandyNew Product AnnouncementFeatured News

  1. The Butterfinger Crisp is discontinued? I loved that bar. I guess not enough, huh?

    Le Whif looks nasty. It doesn’t help that “whiff” is just a really ugly sounding word that does not conjure up nice thoughts. “Get a whiff of this!” never is about something good. Focus groups, people, focus groups.

    Comment by Tara on 4/28/09 at 8:40 am #
  2. bettyfelon's avatar

    The Butterfinger Crisp has been discontinued from the grocery store I work in

    and so has the Crunch Crisp

    Not going to lie, I love when candy gets discontinued because I love seeing the new stuff that gets introduced

    The Starburst FaveREDS weren’t supposed to be sold in our candy aisle but I found a way to order it in and I think it has sold pretty well so far

    Comment by bettyfelon on 4/28/09 at 9:56 am #
  3. I’ve not heard of Le Whif, and I’m pretty sure I’m ok if I never hear of it again.

    Love your reviews. Have been reading for awhile.  Sad that it took Le Whif to get me to post!


    Comment by AGirlNamedMe on 4/28/09 at 11:27 am #
  4. Le Whif = Le Gross!

    Comment by Sweet Pursuit on 4/28/09 at 6:30 pm #
  5. Le Whif - I doesn’t even sound safe to use!  Has the FDa approved it?

    Comment by Pam Walter on 5/01/09 at 7:25 am #
  6. Tricia's avatar

    I would have thought Le Whif was an April Fool’s joke, were it not for the date!

    Comment by Tricia on 5/08/09 at 10:48 am #
  7. Er… um… when I saw the Le Whif candy… my first thought was, erm, that they kind of looked like vibrators.

    Comment by Masha on 6/06/09 at 8:34 am #
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