I mentioned in the Nestle Crunch review about my affection for Krackel.
I’d heard that the regular sized bar was discontinued (but it’s still available as part of the Hershey’s Miniatures). I sent a note to the company, just because I was curious about the company line and got the official answer today:
Thank you for contacting The Hershey Company. Your comments about KRACKEL chocolate bar are important.
We are sorry to disappoint you, but KRACKEL chocolate bar is currently not available. This product is not being produced for nationwide retail distribution at this time and we are unable to provide you with details as to when and where you might be able to obtain this product. We apologize for any inconvenience and assure you that your comments will be shared with our Marketing Department.
Your interest in our company is appreciated.
Not terribly helpful, but at least a quick response. I’m guessing a backlash from the public, petitions and notes might make them produce it again.
Are you missing your Krackel?