Thursday, April 10, 2008

Snickers Adventure Bar (Indiana Jones)

Snickers Adventure BarI was looking forward to this bar when I heard about it at All Candy Expo last September. It was teased, “Satisfy your taste for adventure! Rich chocolate. Crunchy nuts. And a cliffhanger kick of exotic spice and a hint of sweet coconut flavor.” That description doesn’t sound that gripping, but still a tasty combo.

The bars began showing up on store shelves in the past few weeks, along with the other tie-in items like the new color & icons in the Milk Chocolate M&Ms and Peanut M&Ms as well as the Mint Crisp M&Ms.

Here’s the obligatory and gratuitous cross-section:

Snickers Adventure Bar

It looks like a regular Snickers, it has the same milk chocolate coating and two layers inside. The top layer is caramel studded with peanuts and the bottom is a fluffed nougat.

There is a faint whiff of coconut, but I’m not getting any chai spices in there.

Adventure Bar MinisI actually found the Minis first, and found them a little bland. So when I saw the full sized bar, I picked that up too, thinking maybe that would have the promised adventure.

Still, all I’m getting is a bit saltier nougat and the coconut flavor mixed into the caramel.

It’s not bad, but certainly doesn’t live up to its name. If you’ve always wanted a coconut Snickers (and I know a few people mentioned a love of coconut in the Snickers Rockin’ Nut Road Ideal Candy Bar question) this might be the bar for you. Of course it may also be a big disappointment for true coconut fans, as there is no actual coconut in there. You might just want to pick up an Almond Joy and smash it on top of a regular Snickers for a better effect (and a true mash up!).

M&Ms Peanut Indiana JonesWhile this may have disappointed me (and the Snickers Rockin’ Nut Road Bar didn’t), I’ve got to give them props for trying some new things instead of just using the same ingredients in different ways (like the Snickers Nut ‘n Butter Crunch) or taking away an element (like the Snickers Xtreme).

The package design is a bit better on this one, I think, than the Mint Crisp M&Ms. Don’t forget to check out the new colors of M&Ms, too.

The Milk Chocolate M&Ms are in a muted color palatte: Red, Brown, Amber and Cream.

M&Ms Indiana JonesThe Peanut M&Ms also come in Red, Brown, Amber and Cream with the traditional Yellow thrown in.

They all have assorted new icons on them, integrated with the letter M in some way. I like the one that’s wearing the Indiana Jones hat and the map ordinal. There are also various pyramids and native masks. Some of them feel a bit like a retread of the Pirates of the Caribbean, including the skull. But I guess that’s the genre of movie. The Peanut ones rarely have a legible icon on them as well, but hey, that’s the hazard with using a real peanut center.

All of the Indiana Jones tie in Mars products are available in stores now. I found mine at CVS and Walgreen’s.

I don’t think many folks are excited about the Adventure Bar. Check out reviews by Sera at Candy Addict and Rebecca at Sugar Hog.

Related Candies

  1. Starbucks Truffles
  2. Elvis Reese’s Peanut Butter and Banana Cup
  3. 100 Grand Coconut
  4. Mounds Island Orange
  5. M&M Pirate Pearls
  6. Dagoba Chai
Name: Snickers Adventure Bar (Limited Edition)
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 4 BENIGN
Brand: Mars
Place Purchased: CVS (bar) & Walgreen's (minis)
Price: $.79 and $3.59
Size: 1.87 ounces & 10.5 ounces
Calories per ounce: 134
Categories: Chocolate, Caramel, Coconut, Nougat, Peanuts, United States, Mars, Kosher, Limited Edition

POSTED BY Cybele AT 5:31 am Tracker Pixel for Entry    

  1. ahh the illusive brown M&M;returns!!

    Comment by Nicole on 4/10/08 at 8:42 am #
  2. ^ elusive?

    nevertheless, i’ve always wondered what happened to those brown mms.  my theory..they were eradicated by the blue ones.  so those lil blue dudes are nazis.

    Comment by rhiannon on 4/10/08 at 9:47 am #
  3. I’ve been waiting for you to hit this one! I’m a Weight Watcher, so I wanted to know if it was going to be worth the substantial points.  Sounds like not.  Sigh.  Now, smashing an Almond Joy on top of a Snickers sounds like it might be worth it!

    Comment by Beth on 4/10/08 at 10:37 am #
  4. My kids (7 and 9) adored these.  However, I think the different packaging convinced them that they were tasting something different/better. And they’ve never met a chocolate they didn’t like. Oh, to have their metabolism.

    Comment by janelle on 4/10/08 at 3:14 pm #
  5. My favorite snickers are the ones that come out for Easter, shaped like half an egg. I think it is represented as the same snickers recipe, but the caramel in those things is super gooey and yummy.

    Comment by brian on 4/10/08 at 7:26 pm #
  6. I gave up on Snickers a while ago because the nuts were becoming too nutty-tasting to me. But it’s now one of the few chocolate bars we get for free at work so I’ve gone back to eating them. My latest strategy is to ignore the top entirely and just eat the bottom part with the chocolate and the nougat. (In other words, there are a lot of half-eaten Snickers bars in the trash can near my desk!)

    Good to know I can continue to eat my Snickers the same way when the Adventure Bar finally makes it to the UK…

    Comment by moko on 4/12/08 at 3:04 am #
  7. I tried Snickers new Adventure bar and I was very disappointed!!! There were no coconuts in it and that fake coconut flavor does not do it for me… Come on MARS…..candy bars have gone up so much you could have put real ingredients in there ...i was looking forward to the coconut because not many candy bars have it in them…..

    Comment by colleen on 4/23/08 at 10:38 am #
  8. I don’t see anywhere on the candy bar wrapper that this contains coconut!  What if someone has an allergy!

    Comment by Tiffany on 4/25/08 at 5:18 am #
  9. The hint of coconut and I think cinnamon along with the chopped nuts made Snickers just a little bit more tasty and interesting and go upa notch on the candy scale for me.I couldn’t taste the fudge or whatever the dark element in the picture is.

    Comment by Peg on 4/25/08 at 3:23 pm #
  10. I am so sad to see the Snickers Adventure Bar (Indiana Jones) leave.  Please reconsider to have the bar on the shelves regularly.  I really do enjoy the hint of the coconut flavoring.  I did not want to try it, but our candy distributor gave me a bar to try for free and he got me hooked.

    Comment by Jennifer on 5/05/08 at 6:28 pm #
  11. I think the new Adventure bar is great.
    I tasted the new spice in it and it is totally
    different than what I expected. You have a coconut aftertaste which is ok with me because I love coconut.
    I hope they keep this one.

    Comment by Jude on 6/10/08 at 3:14 pm #
  12. As film critics, Blaine & Antoine (In Living Color)said so well, HATED IT!

    Comment by dawn smith on 7/31/08 at 10:52 am #
  13. I loved this limited edition candy bar (had it in the minis). I don’t usually like coconut with chocolate, but the combo was a hit with a number of friends that shared the bag. I liked that there was just a hint of coconut to differentiate from regular snickers.

    Comment by San Frangelica on 8/01/08 at 1:31 pm #
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