Monday, February 15, 2010
Go Max Go Mahalo Candy Bar
The packaging belies its special place: it’s not that crazy dreadlocked, barefoot and patchouli drenched candy bar. Nope, it looks like a little plastic wrapped, sugar sweetened tropical paradise. It bears all the signs of Hawaiian hospitality, including the name Mahalo, which means thanks and praise, while the hibiscus flowers which are abundant on the islands. The description on their website for the bar is:
Oh, chocolatey coating. Hmm, that doesn’t sound quite as paradise-like. I actually knew that going in with these bars. I’ve looked at them before at the store and online and just wondered what they were thinking. Dark chocolate is vegan, in fact, it’s pretty easy to find. So why go with this rice milk mixed with cocoa and palm oil. How on earth is palm oil better or more vegan than cocoa butter. (Well managed cacao plantations are more diverse than palm plantations because cacao needs shade, so there are other canopy trees - less monoculture.)
The bar looks pretty good. The mockolate coating has a few bloomed spots, but I don’t hold that against them, the texture seemed just fine. (I know that coconut can be very difficult because it’s also fatty.)
The bar smells like coconut and hot chocolate. The bite is soft and chewy. The coconut center is moist and the coconut bits are big and sticky. The almonds are nice, but I could have used one or two more at this price. They added a nice crunch though. The mockolate coating was barely noticeable but had a strange “not quite milk” flavor to it that I can only say is like cereal.
Go Max Go Foods makes a series of candy bars, a vegan version of several classics. This one is by far the best, mostly because it’s all about the chewy and sweet coconut and the chocolate is not the focus. With real chocolate this would probably be a much healthier and tastier bar but since there are few vegan coconut bar options, this is an excellent choice except for the price.
If you want vegan, try the Sunspire Coconut Premium Dark Chocolate - it’s cheaper, real and actually tastes better. (Review here, scroll past the foul milk version.)
Go Max Go is not organic, not fair trade, not Kosher and is made in a facility with dairy, eggs, wheat, peanuts and other tree nuts.
(For anyone interested in the candy maker’s reaction to this post, check this out.)
POSTED BY Cybele AT 12:11 pm
Meticulously photographed and documented reviews of candy from around the world. And the occasional other sweet adventures. Open your mouth, expand your mind.