Friday, May 4, 2007
Hubba Bubba Sour Gummi Tape
This is a new level of portability for tape shaped gummi products. Capitalizing on the bubble gum tape dispenser (with the ultimate application being the Bubble Roll Message Maker) this little plastic disk holds six feet of candy.
Hubba Bubba introduced these in two flavors: Sour Blue Raspberry and Shocking Strawberry. Though the product calls itself gummi, it’s looks more like Red Vines from the ingredients: Sugar, Corn Syrup, Wheat Flour, Corn Starch, Partially Hydrogenated Palm Oil, Malic Acid, Apple Juice Concentrate, Citric Acid, Natural and Artificial Flavors, Mono & Di-Glycerides, Red 40.
There isn’t any gelatin in there, which is what I consider a defining ingredient of gummis. To continue that thought, jellies use pectin or corn starch, licorice or vines use wheat flour.
Naming aside, the dense roll unravels to reveal a long and flat tape with a coating of sugar and flavor on it (a little sour bite) which keeps it from sticking to itself. The chew is pretty dense and leathery, like a rather dry Red Vine.
I found the package frustrating, as the cutter didn’t really cut, it just held the tape in place while I stretched it until it split and broke. Of course it would also scatter bits of the sugary coating around as well. I guess they’re worried about giving sharp objects to kids. I guess they’re not worried about stuff getting in my keyboard. Or maybe they have a co-marketing deal with those compressed air can companies.
The candy is tasty but the novelty of the roll in a pack you can put in your back pocket isn’t well executed. These remind me of a bunch of different products, including the Sour Punch Straws and the unbranded stuff you can get in the bulk bins at the grocery store. Basically there are better values out there, however, if you’re looking for a light candy snack, especially for kids that involves some portion control, this might be fun.
POSTED BY Cybele AT 7:31 am
Meticulously photographed and documented reviews of candy from around the world. And the occasional other sweet adventures. Open your mouth, expand your mind.