Monday, November 8, 2010
Cooler temperatures mean more chocolate consumption in my world. I’ve really been enjoying the bars from Equal Exchange, so I decided to branch out from the plain dark chocolate bars to their flavored offerings.
The Equal Exchange Chocolate Caramel Crunch with Sea Salt is a modest bar, sporting only 55% cacao content, it’s not extraordinarily dark and has more of a candy bar flair to it with bits of salty toffee.
The bar is wrapped simply in a burnt orange and brown wrapper that goes with the color coding Equal Exchange has going on for their line.
The bar is inside a thin white plastic sleeve which is easy to open and slip the bar back into. The bar looks great, it has a reddish hue to it and the inclusions of toffee bits are visible within the chocolate mass.
The bar has a distinct and bright snap. Breaking the bar reveals a plethora of big crunchy toffee bits (made with just four ingredients: cream, sugar, vanilla and sea salt). The chocolate itself smells like coffee and has a light acidic bite to it. It’s sweet, but not sticky and has a well rounded woodsy chocolate flavor. The toffee bits are crunchy and buttery with a strong salty note. They go exceptionally well with the chocolate and complement the smooth melt of the chocolate with the hard burnt sugar notes and the dash of sea salt.
This bar straddles the world of easy to eat candy and decadent treat. The chocolate isn’t as nuanced as the darker single origin bars, but it’s also more accessible. It’s one of my favorite toffee chocolate bars now. (It still prefer the slightly more candy-ish Green & Black’s Peanut Bar, but that’s milk chocolate and I’ve had more of those bars than the Equal Exchange.)
It’s fair trade, organic and Kosher. It’s made in a facility that processes tree nuts and peanuts and of course isn’t vegan because of the milk in the toffee.
UPDATE 11/16/2010: I transcribed the ingredients incorrectly in an earlier version of this review. There is no corn syrup in this bar. The only sweetener is organic unrefined and/or raw cane sugar. I’ve revised the review to reflect the accurate ingredients.
Wednesday, October 27, 2010
So could a company known for it’s amazingly fresh tasting peanut butter (and other nut butters) make something like the Reese’s Peanut Butter Cup even better? The new Justin’s Organic Milk Chocolate Peanut Butter Cups and Justin’s Organic Dark Chocolate Peanut Butter Cups have a lot going for them in their lists of specs. They’re all-natural, organic and gluten-free, they use fair-trade chocolate, contain no preservatives and are packaged in compostable wrappers.
They’re also about $2 per package of two cups. Premium has a premium price. But I was on board, I wanted to see if eco-awareness would make the actual candy tastier (and possibly limit my other candy consumption because of the pricetag.) So after I got them home and took a few pictures I turned over the package to see some serious trash talk from Justin himself:
I don’t mind a little puffery in sales copy, but I don’t like it when my preferences are insulted. Why would Justin start out our relationship by exhibiting such contempt for my predilections? (For the record, my problems with Reese’s have never involved the peanut butter, it’s about the lackluster chocolate.) It took me a while to shrug this off, but I think I managed to center myself back to zero on the predisposed opinion scale.
Justin’s Organic Milk Chocolate Peanut Butter Cups
There are two cups in the package, which weighs 1.4 ounces (Reese’s Peanut Butter Cups are 1.5 ounces per two cup package). Each cup is exactly 100 calories.
I picked these up at Whole Foods within a week or so of them being placed on store shelves (I frequent the one near my office for lunch and I always cruise by the chocolate shelf). The “best by” date was 5/11, so they’re are definitely fresh. Yet there was a slight bloom on all of the cups. This is the opposite of the issue I usually have with peanut butter cups, which tend to get a greasy sheen as the peanut butter oils migrate into the chocolate.
They smell wonderful, mostly like grassy, fresh peanuts but with a light note of milk and cocoa.
What I noticed first when biting into the cup was how sandy and dry the center was. Most peanut butter cups will bend first, this crumbled and broke into chunks. Not a bad thing, just different. The chocolate is silky smooth and like a silky not-to-sweet chocolate butter. The peanut butter center is salty and sweet with strong roasted peanut notes. The texture is odd, it’s not pasty or buttery, it’s crumbly. It’s not grainy either, it’s a very fine sort of powdery texture. The chocolate really makes up for a lot of that with its silken texture and consistent melt.
The other thing I noticed, as the photo shows is that it’s not a coherent block of peanut butter filling. It has some swirls of milk chocolate in it and a rather thick chocolate reservoir on the top. This was the same with all of the cups that I got (see the dark chocolate one below as well).
The Justin’s Organic Dark Chocolate Peanut Butter Cups are also gluten free, organic, use fair trade chocolate, Kosher and packaged in biodegradable wrappers. They’re also vegan. I consider this a pretty big deal, lots of dark chocolate bars are considered vegan but very few “candy” bars are. (But note that they are processed on shared equipment that has been used for dairy ingredients, so they’re not for folks with dairy allergies.)
Many all natural products have brief ingredients lists, but Justin’s is quite elaborate, mostly because each ingredient needs a qualification:
* denotes Rainforest Alliance Certified products
I don’t know what the status of Palm Fruit Oil is on the list of palm oils these days. Palm plantations displace rainforest, but then again this is organic. Maybe some free range, wild-foraged palm fruit oil would be preferable.
The chocolate is silky smooth, just as the milk chocolate version was, but much more intense. In this case the chocolate flavors overpower the peanut butter flavors in many bites (mostly because of the inconsistent distribution of the chocolate, both of my cups had a full chocolate center). The cocoa flavors are woodsy with a slight acidic burn and tannic, bitter bite. It balanced well with the lightly sweet peanut butter center.
I liked the chocolate but I bought these because I thought they were peanut butter cups. Where’s my peanut butter!
I like that the peanut butter is less sweet than many other peanut butter confections, but I wanted it to be more buttery, it was like they used peanut flour instead of actual ground peanuts with all their glorious native oils. For this price I need a cup that delivers consistent ratios of peanut butter and chocolate. It’s a new product and maybe they don’t have things worked out, but the fact that the same swirling and high chocolate ratio occurred in both versions leads me to believe that this is either intended or permitted. Some folks might prefer it that way, so there’s a unique selling proposition for Justin’s. But it doesn’t rise to the level of Peanut Butter Cup Perfection.
Justin’s Nut Butters makes a variety of nut butters, like Honey Almond (which I love) and also a Hazelnut Chocolate (which I haven’t tried yet) ... so once they get their inconsistencies settled, I think that should be their next product developed. An Organic, Fair Trade Dark Chocolate Hazelnut Butter Cup. Then we’ll talk about chocolate nut cup perfection.
I picked up some new samples of Justin’s Organic Peanut Butter Cups at ExpoWest. They were given to me directly by Justin himself. The packaging is identical, but the cups are greatly improved.
My main complaints about the cups were that the peanut butter was too dry and there was too much chocolate. New versions hitting store shelves addressed this. As you can see from the photo above, the peanut butter is more consistently distributed in the center and appears less crumbly and dry. The chocolate shell still has a crisp, well tempered bite to it, but the peanut butter portion is well defined and flavorful. It tastes like a little darker roast as well and perhaps even a little saltier.
On the milk chocolate version I have to update my rating to 9 out of 10. Justin really did rise up to the challenge he made on the wrapper, this is better than a Reese’s.
The dark chocolate version also gets an upgrade, but only to 8 out of 10. It’s vegan, so that’s a huge thing, but the chocolate is still bitter and has a strong olive and grassy taste to it that overpowers the peanut flavors. The textures were excellent and the ratios dead on perfect.
My last hesitation on this product line is still the price though, but they’re definitely worth it now.
I was a bit overwhelmed when talking to Justin that I forgot to mention my desire for the Hazelnut Cup (though he said he’d read the review). Instead of pitching that I told him I wanted someone to make an all-natural peanut butter that had an additional bit of cocoa butter in it instead of hydrogenated tropical oils to keep it emulsified. The cocoa butter would keep it from separating but also add that inimitable texture, (and if you used un-deodorized) a light malty taste and keep it spreadable.
Wednesday, October 13, 2010
The first experience I had with fair trade chocolate as Equal Exchange exactly five years ago. I was in love with their ethics and their product. Fair Trade as a concept means that everyone in the chain to create a product for sale gets a fair payment. It also means that working conditions are safe and that child labor or slaves are not engaged.
The bars are now much easier to find and the breadth of the program and the product line has expanded over the years. I was sent this assortment of their darkest bars: Ecuador 65%, Very Dark 71% and Panama 80%. First of all, they’ve redesigned their packaging to great effect. The wrappers are simple and compelling and distinctive in the now cluttered world of chocolate bars. The focus is on the product and the producers, the inside of the wrapper details Equal Exchange’s programs.
Each bar is 3.5 ounces and is certified organic and Kosher. Unlike some Fair Trade bars, all of the ingredients in Equal Exchange’s dark bars are Fair Trade content.
The Organic & fairly traded Dark chocolate from Ecuador (the bar on the top of the pile) is 65% cacao content. The bar looks crisp and perfect, right down to the snap when I broke it in half. Each bar is sealed inside an opaque plastic sleeve to keep it fresh.
This bar did have a crunch to it, the tempering was crisper than the other two bars. It smelled of toffee and stewed fruits. It was sweet on the tongue at first but had a lot of flavors going on immediately, a light tangy note of apricots and then some more fudgy flavors like the tasting notes predicted. It was sweet and didn’t have the puddly melt like the others but still had a very fine texture.
The Organic & fairly traded Very Dark chocolate is 71% cacao content but doesn’t list the origin beyond “Latin America.” The bar was nicely molded, shiny and with no voids or bubbles. It had a slight red cast to it.
71% has a great blend of flavor characteristics. It has a rich scent, very woodsy with coffee and cherry notes. On the tongue I was getting more green notes, like olives and asparagus plus a little hint of charcoal. It’s bitter but also has a silky melt that’s also a little sticky.
The Organic & fairly traded Extra Dark chocolate from Panama is 80% cacao content. This bar was more of a smoky brown and had less of the red color that the other two had.
This bar smells distinctly like raisins, tangy and fruity with a little wine note to it. The flavor is the same: a strong tannin base but with berry and cherry notes. It’s a little tangy but with a great soft melt on the tongue and a light dry bite. For a very dark bar this is incredibly munchable, smooth and not too bitter or chalky.
I found myself drawn to both the 80% and the 65% for wildly different reasons, they were all distinct but those two fit my desire for rich chocolate at the moment. I liked the wrappers and the plastic sleeve that held its own (I was able to put the uneaten portions back in there without making a crumbly mess or melting it by handling too much).
Equal Exchange has also made some more “candy” version of their bars such as Organic Chocolate Caramel Crunch with Sea Salt and Orange Dark Chocolate. I’ll have reviews of those soon. All of their chocolate is a pretty good value, retail for these bars is around $4.00 which is less than some of the more upscale bars but more than your standard Lindt or Ghirardelli.
They’re vegan, soy free and gluten free. They may contain traces of tree nuts, milk and peanuts.
Friday, April 2, 2010
They’re also crazy cheap, most of the time a theater box like this that holds 7 ounces is just a buck. When I looked at the flavors on this box I was a little confused about what made these an Easter version besides the box (Mike and Ike come in holiday boxes that are the exact same candy). The flavors are Blueberry, Lemon, Lime, Cherry and Orange. The flavors of the classic Dots box are Strawberry, Lemon, Lime, Cherry and Orange. So in this version the Strawberry has been swapped for Blueberry.
These were very fresh. Tootsie does a good job of sealing up the boxes well and Dots have a clear cellophane overwrap.
Once I opened the box I found out the big difference, it’s the color. Easter Dots are bright and opaque little nubbins.
Well, maybe there was another difference. These seem to be just as smooth but have a “shorter” chew to them, so they didn’t stick to my teeth like Dots usually do. I liked the freshness of the flavors, though it’s a little bland it’s also soothing. The blueberry was pretty convincing though I wish that one replaced the cherry instead of the strawberry.
Rating: 6 out of 10
Divine Milk Chocolate Speckled Eggs are all natural and fair trade milk chocolate eggs with a candy shell.
They’re freakishly expensive at $4.99 for 3.5 ounces, far more than I’d be willing to pay on a regular basis. I really only bought them because I’d been searching so hard for them it seemed weird to find them and then get decide they were too expensive. The chocolate is made from beans from the Kuapa Kokoo cocoa cooperative in Ghana. Seems like Easter is one of those holidays where folks may want to pay more attention to the social responsibility behind the treats.
The stand up box is charming. Inside is a little clear cellophane bag with a little more than a handful of eggs.
They’re very similar to Cadbury Mini Eggs. The shape is more football than pear. They beautiful muted colors and a matte finish.
The shell is smooth and softly decorated. The shell is quite thick and crunchy. The chocolate inside has a silky melt, a little sticky with a good caramelized dairy note. I liked them a lot and will probably buy them again next year. Hopefully they can be found in larger packages for better value. (Also, Whole Foods could do a better job of putting them where people can find them. I went to three different stores and it wasn’t until the fourth circuit of the one at 3rd & Fairfax that I found them - even after asking a stockperson.)
Rating: 7 out of 10
I liked the box a lot, it was easy to tell apart from the regular Sour Patch offerings. The only quibble is really the packaging. Like many theater box candies, inside the box the candy is inside a plain cellophane bag. As I mentioned above, the Dots are just tumbling around in the box and there’s a cellophane seal on the outside. For this version I have to open the box top completely to get the bag out, dump the candy into the box and then I’m faced with an opening that is really too large for dispensing.
They’re a little lighter in color compared to the Sour Patch Kids. Honestly, I prefer this. They’re colored enough that I can tell them apart and guess the flavor and that’s really all I need. Other than that, the shape was so vague, unless you told me these were bunnies I wouldn’t have known. Pink is the classic Swedish Fish flavor with a tangy coating. Green is lime, yellow is lemon and orange is orange. A biting sour coating, a chewy sweet jelly candy in the center ... they’re great.
Rating: 7 out of 10
The rabbit is similar to the white chocolate one I tried last year (and didn’t like that much, so I wonder why I was curious about this one). It’s a peanut butter coating (like peanut butter baking chips) with a peanut butter filling.
The three ounce flat rabbit is nicely molded. The butterscotch color is also really appealing. It smells like vanilla pudding and peanut butter. The coating though is a bit waxy and stiff, it melts but not in a dreamy way that good white chocolate does. But it’s not too sweet, which is a relief as well. The filling is a crumbly peanut butter with a salty note and a dry grainy crunch. I kind of got into it. I’d prefer it in a smaller format though, maybe one of the smaller eggs they do.
Rating: 6 out of 10.
They’re only 99 cents for a generous 9 ounce bag. Even at that bargain price, they’re not much of a deal. They’re pretty enough to look at and probably decorate with, but they’re inconsistent in flavor and execution. I also resent not knowing what’s inside. It’s not like the bag is tiny and has no room for information like the flavor array.
White is pineapple. It’s sweet and floral but bland. Green is lime and rather strong but lacking zest. Purple is grape and is utterly stupid ... seriously, it tastes like sweet stupidity. Black is licorice. All of the black ones seemed to be smaller than the other jelly beans. Still, they were tasty and well done. Pink is bitter and just dreadful. Perhaps it’s strawberry. Red is not as bitter but still dreadful. Orange is sweet and empty. Finally there’s yellow, which is actually pretty good, it’s like a sugared lemon peel.
Rating: 4 out of 10
I was hoping for rich flavors, but of course I know Brach’s well enough that I really won’t be getting much more than a decent looking product. The bag doesn’t promise much more than a good value, so I should probably adjust my expectations.
Red is a mild cinnamon, not as good as Hot Tamales and kind of tinged with some of the mint notes, but still pleasant like a cup of spiced chai. White is peppermint. I have to say that a peppermint jelly bean is a little odd especially since it’s so grainy but still fresh tasting. Pink is wintergreen which I really love except when there’s too much food dye like this one that has a weird bitter clove & plastic aftertaste - but at moments it’s kind of like root beer. Purple is clove and is actually mild enough for me to enjoy though true clove lovers will probably be disappointed. Orange is sweet and again lacking in any pizazz. Black is again licorice and pretty good (though it makes my tongue dark green).
I think the problem is that I’ve already had some pretty good spice jelly beans from Hot Tamales (Just Born) and there’s really no need to switch brands, the price is comparable, availability is the only issue.
Rating: 5 out of 10
POSTED BY Cybele AT 1:17 pm All Natural • Candy • Review • Easter • Brach's • Cadbury • Divine Chocolate • Farley's & Sathers • Russell Stover • Tootsie • Chocolate • Ethically Sourced • Jelly Candy • Licorice Candy • Peanuts • Sour • 4-Benign • 5-Pleasant • 6-Tempting • 7-Worth It • Canada • United Kingdom • United States • Rite Aid • Target • Walgreen's • Comments (8)
Thursday, February 11, 2010
The packaging is another iteration of their West African iconography in gold and red on a black background. The bars is 3.5 ounces (not available in a single serve size at this time) and is wrapped well inside the paper overwrap with a textured medium grade foil.
Divine bills itself as Heavenly Chocolate with a heart. They use mostly fair trade ingredients (in this case it was the sugar, vanilla and the cacao), are all natural and use non-GMO soy lecithin. Their dark bars do not use any dairy products and are considered vegan though are produced on shared equipment with milk, wheat and tree nuts.
The construction of the bar is simple. Dark chocolate with a layer of freeze dried raspberries sprinkled on the bottom.
Flipped over, the bar is quite beautiful, like all the Divine bars I’ve had. Nice gloss and snap, a rather red hue to it; I wasn’t sure if it was from the raspberry inclusions or just the natural state of the chocolate. It’s a moderately thick bar, thicker than a Lindt Excellence bar, but not as thick as something like Ritter Sport. The sections are 4 by 6 and pretty easy to snap apart.
It absolutely smells like raspberries with some woodsy and seed notes. The dark chocolate is strong, dark and slightly bitter. I was expecting a fruity chocolate, instead it had strong coffee and charcoal notes. The texture is silky with a dry finish and of course the raspberry bits created some texture. The raspberries are freeze dried bits, with lots of seeds. Chewing the seeds gives off grassy and sesame flavors while the pulp part is quite tangy and has great natural raspberry flavors.
Overall I liked the bold combination of flavors - this was not a timid bar. It was not a bar that I could munch on forever though. I had two pieces, then needed to rest for a while until I was interested in having some more. It wasn’t something I was craving at any point though. If they could do the same bar without the seeds, I think I’d prefer it.
Monday, February 1, 2010
Sunflower Butter Cups ... saying it out loud it doesn’t even make sense, is it a flower or is it a candy? Seth Ellis Chocolatier of Boulder, Colorado has come out with a nut free, peanut free, gluten free, fair trade and organic candy. They simply call them Sun Cups.
Sun Cups come in milk chocolate and dark chocolate. Confusing sounding name aside, they’re sunflower butter (like peanut butter only made with sunflower seeds) in a chocolate cup. Just like Reese’s Peanut Butter Cups, except, well, not like them.
Each cup is .75 ounces and comes in the industry standard dark brown fluted paper cup. The packages I picked up from the Seth Ellis booth at the Winter Fancy Food Show were flawless and perfect. Even the glossy and bold packaging is made from a compostable film.
The Milk Chocolate Sun Cups smells sweet and milky. There’s a touch of sunflower scent, but mostly it’s a fresh note. The organic milk chocolate is silky smooth and has a strong European dairy note. It’s cool on the tongue as it melts. The sunflower center is creamier than a Reese’s, not exactly moist, but not crumbly and not oily. The center is made with sunflower butter mixed with white chocolate, so it’s a little stiff but has an amazing melt with just a hint of sea salt.
The Dark Chocolate Sun Cups smell like semi-sweet chocolate - a little bit woodsy and fruity. The chocolate is actually rather dark and bitter and though it’s vegan (no milkfat) the cups overall aren’t because of the dairy in the white chocolate & sunflower center. The sunflower butter isn’t very sweet, so the whole cup has a much more savory appeal to it. There’s a grassy note to the sunflower which reminds me a little of jasmine tea and tahini.
I thought I was going to love the dark chocolate more than the milk chocolate, but I found both compelling for different reasons. In the milk chocolate version the milk flavors and silky textures blend together well for a decadent and rather fatty feeling treat. The dark chocolate version is deep and complex and kind of requires a little bit of attention while eating to appreciate how it all fits together.
The fact that they’re gluten free and nut free (both tree & peanut) will set these cups apart from most others right away. The milk chocolate version will be easily gobbled up by kids with allergies and sensitivities without any feeling of them getting a compromise candy. Grown ups without allergies will still appreciate the social responsibility (organic & fair trade) behind them along with the tasty ingredients. I still prefer peanut butter, as it’s a more rounded flavor, but I can’t ignore how great these are.
They might be a little hard to find, though most Whole Foods will order if they’re in the system and not on the shelves. They should be in Whole Foods (Rocky Mountain, Northwest and Bay Area) chain-wide at Pharmaca, Sunflower Markets, Cost Plus World Markets, Jimbo’s in So Cal. I still haven’t found them in stores yet, but they should retail for less than $2.00 a package. Hopefully they’ll have individually wrapped ones around for Halloween later this year.
Friday, January 15, 2010
Rococo is a small chocolatier and chocolate maker based in London. They grow their cacao in Grenada, in a partnership with the Grenada Chocolate Company. They grow organic Trinitario beans which are then turned into bars and fine chocolates at founder Chantal Coady’s space in London.
The design of the packaging and candy itself is charming, quaint and distinctive from other chocolatiers. The flavors she employs are also a distinctive palette of aromatics, spices and florals.
The chocolate is sold primarily in Great Britain, though there are a couple of shops that have mostly the bars in North America. When I was in San Francisco last time I found the line of Bee Bars at Miette Confiserie. The bars are expensive, so I opted for the petite versions - these are only 20 grams each but cost $3.50 (that works out to $39.50 a pound). The bars are about three inches long, so really just one portion.
The packages are beguiling with reproductions of antique French chocolate mold images lined up and printed in pastel colors like purple and olive green in the case of my bars and navy blue, pink and orange for other bars. I picked up Organic Plain Lavender (dark), Organic Milk 37% Cocoa and Organic White Cardamom.
I was a bit surprised when I got home and opened my boxes that there is no inner wrapper. No foil, no cellophane, no overwrap for the box or even glue or tape for the tabs.
Still, my bar was in exquisite condition - glossy and beautifully molded. The bee bar, my guess, is named for the mold that has a little bee with outstretched wings on each segment. There are no honey ingredients.
The Milk 37% Cocoa Bee Bar is quite simple. It’s a little softer than a dark chocolate, though certainly doesn’t bend like a Cadbury bar.
It has the light scent of milk and sugar and a little musky hint or malt. It’s quite dark for a milk which appeals to me, though it still has that light cooling effect on the tongue that’s common in milk chocolate. The melt is silky and smooth though on the sticky side because of the sugar and 17% milk content. The chocolate notes are overshadowed by the milk for the most part, but it’s still a great texture and the fresh dairy flavors are a highlight.
The Lavender Bee Bar is made from 65% cacao and uses no vanilla, instead it’s organic lavender essential oil that gives this bar its pop. The fact that they use oil instead of flowers is different here. I’ve had other bars that use whole flowers to flavor the chocolate and while that does a nice job of imparting complex flavors, lavender buds really aren’t that tasty or smooth.
The dark chocolate is smooth, a bit dry and bitter. The lavender is woodsy with a hint of pine and a whiff of aromatics like menthol. I like the flavor of lavender, it reminds me a lot of rosemary - both go well with all kinds of chocolate.
The bar that was most compelling to me was the White Cardamom Bee Bar. This one was wrapped - both in foil and then a paper-overwrap. The mold of the bar is also slightly different - it’s four sections instead of six.
The bar is beautiful, a light and creamy yellow with specks of spice. The ingredients list 28% cacao (that’d be cocoa butter) and 22% milk.
I love cardamom and love tasting it in candy. This bar utilizes it perfectly, it’s like a rich rice pudding. It’s a little sweet, but the deep nutty flavors of the cardamom, which is kind of like nutmeg, coriander and saffron all in one. I could eat this bar regularly. I wouldn’t mind a little vanilla in it, to give it some bourbon notes, but this is fabulous as it is.
Other flavor combinations I’m eager to try are Gold, Frankincense & Myrrh; Arabic Spices; Basil & Persian Lime; Orange & Geranium and Peppered Mint. For web orders in the US, it appears that Miss Del’s General Store in Clarksdale, Mississippi. At these prices they’re certainly not an everyday indulgence, more of a way to explore the world of flavors.
Friday, August 14, 2009
The Man went to LEGOLAND in Carlsbad, CA yesterday, and I asked him to check in the gift shop while he was there to see if they had anything LEGO-ish to complete my week.
He called me from the store and said, “Guess what chocolate LEGOLAND has?”
He just about dropped the phone when I excitedly said, “Chuao!” (It’s not like I actually knew that, but I know his love of Chuao and their proximity to LEGOLAND.)
So he picked up a nice package of the “not quite LEGO branded” blocks. (There’s no actual name on the package of the product, it never uses the name LEGO and it’s not on Chuao’s website, so I’m guessing it’s something that’s only available at the theme park.)
There were three varieties to chose from: all milk, all white or a half & half mix. Each sleeve holds 16 blocks.
Each little block is sized to approximate real LEGO.
A true LEGO 8 block (two rows of four pegs) is 9.6 mm by 32 mm by 16 mm and are basically hollow.
The Chuao version takes some liberties and is 15 mm by 35 mm by 19 mm - which as far as I’m concerned means more chocolate!
I noticed that the sides are not straight verticals, the block is slightly trapezoidal. This is likely an engineering issue - chocolate is rarely injection molded as plastic LEGO blocks are. In order to get most chocolates out of a stiff mold, a little angle can make all the difference.
Also, injection molding means that the item is molded in three dimensions, in the case of chocolate blocks, the bottom is not molded, just leveled flat by gravity when the chocolate is molten.
Each block weighed 10 grams (.35 ounces) ... see, being solid has its advantages.
As I mentioned before, the packaging was so spare and minimalist it didn’t even say what kind of chocolate this is so I’m going to guess. (Hopefully I’ll get a response from Chuao soon and can revise this.)
The Milk Chocolate blocks were practically flawless. The molding was excellent with no voids. The color is a deep, milky brown ... so dark that I wasn’t sure if this was milk chocolate at first.
I suspect that this is El Rey’s beautiful dark milk called Caoba which Chuao is known to favor (though they may have a custom blend done for them).
The chocolate has a beautiful snap. Mine smelled rather milky, but that might be because it was intermingled with the white.
The flavors are dark but the melt is clean and only slightly sweet. There’s a wonderful smokiness to it with a slight background bitterness. It’s quite smooth and has a thinner melt that keeps it from feeling sticky or milky-cloying. It’s good munched up for an immediate bolt of flavor or a lingering melt on the tongue.
The color is a crisp ivory. The molding is precise and the snap is good.
It smells like milky cocoa and pound cake.
The texture is pure, solid silk. It’s sweet but has a consistent melt that is neither greasy nor watery. The sugar is ultrafine so the vanilla flavor as well as some of the cocoa-ness comes through. It’s cool on the tongue so it feels like a great, refreshing summer version of chocolate.
I suspect that this is El Rey ICOA, which is a premium un-deodorized white chocolate.
The final thing to tell you about these adorable, well made and great-tasting chocolates is the price. It was $14.95 for the sleeve. Yes, that’s nearly $1 for each block. At this point I’m just going to buy El Rey or Chuao bars (which are more widely available at grocery and gourmet stores anyway). As it is, these are not kid treats ... they’re a grown-up way to revisit a childhood favorite. Since the only place to get them is LEGOLAND, if you’ve paid $65 just to get in the gate, may as well go for broke (and satisfied).
LEGOLAND - California
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