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Friday, September 1, 2006

Head to Head: Chewy SweeTarts vs Chewy Tart n Tinys

imageThere are a lot of candies that are not unique, and there’s nothing wrong with that. It’s good to have choices. But usually there are similar products on the market becaue they’re made by different companies. I ran across these recently: Chewy Mini SweeTarts and Chewy Tart n Tinys. SweeTarts and Tart n Tinys used to be nearly identical products, except for the shape of the little pieces. And that was fine because one was made by Sunline (SweeTarts) and the other was made by Wonka (Tart n Tinys). Then Tart n Tiny’s were glazed in a bright candy shell and they were suddenly a vastly different product and coincidentally now owned by the same company (Nestle).

But here we are again with the same thing?

Chewy Mini SweeTarts are little spherical versions of the larger Chewy SweeTarts which, in turn, are like the original SweeTarts. They come in five flavors: grape (purple), cherry (red), orange (orange), lemon (yellow) and apple (green). There are also Giant Chewy SweeTarts, which have been around since I was a kid.

They have a little glaze on them to keep them from sticking together and their colors are a little mottled, but not unattractively so. The chew is soft but grainy, with a nice cool feeling to it and a quick dissolve. The flavor is about what you’d expect from a SweeTart - a lot of tart at the beginning with a round, chemical flavor and then it finishes sweet and grainy.

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Somewhere back in the distant past Tart n Tinys were not colorful - they were plain and chalky, like SweeTarts only pellet shaped. Then someone gave them a shiny color coating. They have little character versions of the candies on the package, but I’ve never paid much attention to them, but I guess that’s what sets them apart from SweeTarts.

imageThe Chewy Tart n Tinys are little chewy pellets of tartness, a bit of flavor and a grainy chew all coated in a thin, crunchy shell. They come in five flavors: grape (blue), cherry (red), orange (orange), lemon (yellow) and apple (green). Sound familiar?

Besides the colorful coating and the difference in the color of the grape flavor, and the slight difference in size (the Tart n Tinys are 11% smaller than the Chewy SweeTarts Minis) they’re the same candy.

SweeTarts come in a handy dispenser tube (but I’ve seen them in the bags before, too), which is kind of fun for sharing and saving for later. There’s a little more in the Tart n Tinys package (1.6 ounces vs 1.75 ounces) but I guess it all comes down to how you want your candy to look. Chewy SweeTarts Minis look kind of like tiny Trix and Chewy Tart n Tinys look like little beads. Chewy Tart n Tinys have fewer calories per ounce, I can only guess this is because the tartness ingredients are higher on the list and perhaps there are more colorings in the Tart n Tinys, which take up mass but have no calories. Both deliver a lot of variety and a consistent product. Why they both exist from the same company is beyond me, but then again they stopped making Wacky Wafers because they said they were too similar to Bottle Caps, and I really miss Wacky Wafers.

In the end, the Chewy Tart n Tinys win out by a very slight margin. I’m not sure why, I think it’s just that I like the look of them better, and when the taste is the same, that’s just about all it comes down to.

Name: Chewy SweeTarts Minis vs Chewy Tart n Tinys
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Nestle
Place Purchased: samples from CandyWarehouse
Price: retail $.85 each
Size: 1.6 ounces vs 1.75 ounces
Calories per ounce: 113 vs 95
Categories: Sour, Chew, United States, Nestle, Head to Head

POSTED BY Cybele AT 6:41 am     Comments (14)

Thursday, August 31, 2006

Kit Kat Matcha

imageGreen Tea (Matcha) KitKats from Japan have been around for a while, but it took me this long to get my hands on some. I couldn’t even find a single-serving bar so I had to buy this bag of miniatures. At over $6, it’s not something I’m likely to repeat for a mass produced consumer candy.

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These little wafer sticks are covered in a white mockolate flavored with real green tea. The color of the coating is real, it’s a pretty shade of creamy green. It smells of sugar and the delicate scent of matcha. The layers are flaky and crisp, just like a KitKat ought to be. The mockolate coating is very sweet though, so the matcha nuances are lost until you reach a saturation point ... at about the second stick.

A little about matcha. Matcha is a style of preparing green tea that starts with preparing the tea leaves before harvest, where they are covered from the sun for a few weeks before they are picked. After drying they are ground into a fine powder to create the matcha. This powder is used to prepare the tea and unlike regular brewed teas, the hot water is added to the powder and it is not strained out. Think of it as the difference between coffee and cocoa. With coffee we brew the beans by passing hot water through the grounds. With cocoa we grind the beans very finely and add them to hot milk. You get more complex flavors when you consume the whole leaf.

While I found these enjoyable, they were a tad sweet, which covered up much of the green tea flavors. The white mockolate had more of a greasy consistency, since the ingredients go: sugar, vegetable oil, lactose, wheat flour, milk powder and the cocoa butter. The American label on the package may or may not be correct, as I found a huge discrepancy in the reported calories for them and I had to puzzle my way through the Japanese listing. Luckily numbers are universal.

I think these are limited edition, as they’re no longer on the Breaktown.com site, maybe someone can read that label and let me know. (Dont’ worry, these weren’t expired candies or anything, the freshness date said 01/2007 on it.)

Name: KitKat Mini Uji Matcha
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Nestle
Place Purchased: Mitsuwa Marketplace (Little Tokyo - LA)
Price: $6.29
Size: 8.09 ounces
Calories per ounce: 160
Categories: White Chocolate, Japan, Nestle, KitKat, Limited Edition

POSTED BY Cybele AT 6:31 am    

Wednesday, August 30, 2006

Lava Bar

Sometimes I buy chocolate and it melts. Lately that’s been happening a lot. Why not just buy already melted chocolate?

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A dear reader sent me an email telling me about this new product called Lava Bar which is just that, liquid chocolate in a pouch. I wrote to the manufacturer and soon I had a few in my hot little hands to try! And this is one case where my hands being hot was not necessarily a bad thing!

The Lava Bar is billed as the world’s first liquid chocolate bar.

Since you’re probably curious, here are the ingredients: corn syrup, chocolate liquor, sugar, butter, water, high fructose corn syrup, whole dry powdered milk, vanilla extract and salt. Chocolate liquor listed there is not alcoholic, it’s just ground up roasted cocoa beans - it contains both cocoa butter and cocoa solids.

So now that we know what’s in there, what’s it like? Well, it’s like brownie batter. Very, very good brownie batter. It’s smooth and thick, but not sticky. The chocolate is very sweet, which is a little disappointing, but has some nice complex flavors. Mostly it’s woodsy notes and some smoke. There’s a little bitterness to it, but I didn’t mind that at all.

I don’t know if this could ever replace my desire for a chocolate bar, which has other things to recommend it from a sensual point of view - it’s a solid and then a liquid, you can break off pieces of it and share, you can stack the little pieces up or just admire the unwrapped bar.

The dispensing system, which amounts to squeezing the stuff into your mouth is a little odd, too. Unless you squeeze it out and then lick it off, you never really see what you’re eating. The package holds two servings (2.5 ounces) but it’s not that easy to just reseal it for later (I’d recommend a clip or something for that). I think astronauts would love it though (of course M&Ms and Hershey Kisses probably travel well in space, too).

The wrapper and website recommend using it as a sauce or dip, which I found much more satisfying. I squeezed a little on pretzels and almonds and found that to be great because I could control the proportions or each element. You can also add it to ice cream or use it in shakes.

It’s certainly interesting, but lacked the sort of ultrasmooth true chocolate experience that I was looking for. I think it’s because of the lack of enough cocoa butter ... but if there were more cocoa butter it would be a solid and then it wouldn’t be the Lava Bar.

I can see this being a great thing to hike with. You don’t have to worry about it melting, because it already is. As a nutritional replacement ala Chocolate Cliff Shots, it’s got a lot of fat: half the calories are from fat, some solid chocolate have 2/3 of their calories from fat. So if you use it as a sauce to satisfy a craving, this could be a way to keep on a diet.

I could see the flavor extensions on this being quite interesting: mint, coffee & dulce de leche. Lava Bars should be showing up in stores soon, or if you can’t wait you can order online.

Name: Lava Bar
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Lava Chocolate
Place Purchased: samples from Lava Chocolate
Price: $1.95 retail
Size: 2.5 ounces
Calories per ounce: 112
Categories: Chocolate, United States, Kosher

POSTED BY Cybele AT 6:29 am     Comments (15)

Tuesday, August 29, 2006

HiCHEW Grapefruit

I’ve been a little depressed lately and I figured the thing to cheer me up would be some bouncy candy. So I headed down to Little Tokyo over the weekend to buy myself some candy. I was lucky enough to find the Juntsuyu that I love so much (they were out the last time I was in there) so I bought two packages. I also scoured the aisles for something new to lift my spirits.

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I enjoyed the Strawberry Hi-CHEW I had last year and a friend at the office recently gave me some green apple ones that were equally lifting. I found a new variety I hadn’t seen before, Grapefruit!

Flavored with real grapefruit juice, I figured I couldn’t go wrong. They’d be like a super soft version of the Pampelmousse Mentos.

These did not disappoint. The chew is soft and smooth and has a sort of pleasant rubbery quality that I can only report as ‘bounce’. The flavor is complex, with sweet and tart notes and some of the grapefruit oil essence in there, too.

If you’re ever confused about Japanese candy, so far I can say that the Morinaga brand is one that doesn’t disappoint. The candy has always been of high quality, the flavors good and the packaging is great. So if you’re standing in front of a big display of Japanese candy, try something Morinaga. (I like Meiji, too.)

If you wanted to try the Pink Grapefruit Mentos but you’re a vegetarian, you’ll be happy to hear that there is no gelatin in Hi-CHEW, it’s all vegatable ingredients in there!

Name: Grapefruit Hi-CHEW
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Morinaga
Place Purchased: Mitsuwa (Little Tokyo, LA)
Price: $.99
Size: 2.0 ounces
Calories per ounce: 110
Categories: Chew, Japan, Morinaga

POSTED BY Cybele AT 6:14 am     Comments (28)

Monday, August 28, 2006

Garfield’s Chocobites

imageWhen I was the All Candy Expo there were lots of candies there that I’d never seen before, and many that I’ll probably never see again. One that seemed to be everywhere in the little freebie bowls were Garfield’s Chocobites by Arcor.

Yeah, they’re knock-offs of Peanut M&Ms. They’ve been sitting in my pile o’ candy I really don’t wanna eat.

I got a little piece of email last week that I had to share. Kendra wanted to make sure that everyone know about the bad candy known as Garfield’s Chocobites.

Here are some of her words:

For awhile now they’ve been offering “Garfield’s Chocobites” in my company’s vending machine, and I’ve wisely avoided them. However today I found the vending machine to have slim pickings, so I decided to give the chocobites a try, how bad could they be?

How bad you ask? Bad. I bought the “Peanut Chocolate Candies” variety, and the first one I pulled out, was covered in a fairly large splatter of lard. You heard me, lard. At first I thought it might be some candy coating glaze, but it was most certainly some sort of fatty lardy, crisco-like substance.

Technically that white greasy substance isn’t lard, it’s probably cocoa butter (though the ingredients also list something called polyricinoleic acid, which is a red flag that whatever is in the package will disappoint you). And usually I say hurray for cocoa butter, but when cocoa butter leaves the chocolate, it’s not a pleasant thing. If the cocoa butter has left the candy, it means that the candy has been stored improperly, in a warm environment long enough for the cocoa butter to melt and vacate the candy ... ew. And what’s left inside the candy shell if the cocoa butter is gone? Sugar and cocoa, dried milk and some other additives. What’s worse is that a vending machine would have this issue - it should be some sort of climate controlled machine! It’s plugged in, can’t they keep the temperature below 80?

Now, I’d say that Kendra should just forgo that vending machine ... but she’s not the only one. Even Candy Addict Victoria has found the similarly dismal results with her experience:

I bit a red one in half, which is what I do to almost everything when I eat, just to make sure there’s nothing unwanted hiding inside. It looked okay, again, much like a peanut M&M, so I chewed up the entire thing, which was a mistake.

A quick websearch did find one person who liked them, giving them 4.5 gummi bears out of 5.

Some anonymous person commenting at Junk Food Blog posits that:

You have to take into account that the Chocobites are made using real milk (the traditional way to make milk chocolate). [snip] So its not that they taste “terrible” one here is just not used to it…

Um, yeah, anonymous should check out the ingredients list and notice the presence of PGPR. It’s not that we’re uneducated dweebs, they’re made with inferior ingredients.

Anyway, my take on them (and mine are fresh) is that the peanuts are substandard. The candy shells are pretty but not tasty looking. They’re a little more textured than M&Ms (which isn’t a bad thing, just different) and the colors are vibrant, but a little uneven. The red and orange ones were a little mottled which made it look like someone had dribbled another color of dye in there. The shell is very crisp and thicker than M&Ms which is kind of fun. It makes them very crunchy. But after that it’s downhill. The peanuts are simply substandard. At least half of them were awful, chewy and bitter or tasted burnt. The chocolate is sweet and uninteresting with no creamy balance to the peanuts or crunchy shell.

I’m really sorry that some vending companies are putting in bad quality products to up their profits. At 1.74 ounces, it’s the exact same size as a bag of Peanut M&Ms, so you’re not the one getting a better value here. I’m all for generics, I buy them all the time, but this is one case where you’re gonna get burned.

Name: Garfield's Chocobites
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Arcor
Place Purchased: All Candy Expo sample
Price: retail $.75
Size: 1.74 ounces
Calories per ounce: 138
Categories: Chocolate, Peanuts

POSTED BY Cybele AT 6:33 am     Comments (6)

Friday, August 25, 2006

Equal Exchange: Espresso, Mint & Nibs

Equal Exchange has been at the forefront of the fair trade chocolate and coffee movement in the United States for twenty years. But I think they understand that it’s great to give people a living wage and all, but the important thing is to sell something of value to the customer to keep everything in motion.

At their launch, the Equal Exchange chocolate products were rather mundane. Don’t get me wrong, they were nice, but the selection wasn’t very exciting. They’ve remedied that with the introduction of three new bars: Mint Chocolate, Espresso Bean Chocolate and Dark Chocolate with Pure Cocoa Nibs.

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The Organic Chocolate with Espresso Bean is made with a 55% cocoa solid chocolate (the lightest chocolate of the three new bars) with good reason. Coffee is a powerful flavor and needs a good balance in order for both flavors to shine though.

In general I’m not fond of coffee bars that have coffee grounds (or bits, whatever) in them. The chocolate itself is infused with the coffee flavors, which are dark and pungent, a little smoky and acidic. The beans are crunchy and crisp, which is better than some fibery ones that some companies put in their bars. But still, it’s just not my thing. The chocolate was wonderfully buttery but very sweet so that it can stand up to the espresso beans. Of the three bars, this is the one that I still have some left of. (7 out of 10)

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Organic Mint Chocolate. This dark chocolate bar made with 67% cocoa solids was quite a surprise. I fully expected it to be dark, mint flavored chocolate. Instead, it’s a mint crunch bar. It’s not quite like a mint bark that has little pieces or starlight mints in it. Instead it has little sugary grains of mint in it. The grains aren’t large, like big sugar crystals. The chocolate itself is not as sweet as the espresso bar, and has a strong acidic quality to it with a complex chocolate profile. Then as you chew or allow the chocolate to dissolve on your tongue you come across these little crystals of mint. It made the bar much more fun than I expected.

The acidity of the bar still got in the way of the mint, it just wasn’t the ideal match for me. (8 out of 10)

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Organic Dark Chocolate with Pure Cocoa Nibs. Now this is the bar for me! 68% cocoa solids make this a pretty dark bar. The acidity here doesn’t bother me a bit, because it goes right along with the blissfully crunchy and rich cocoa nibs. Every nib was great, no fibery ones, no bad ones. The crunch of the nibs isn’t quite like a nut, they’re not quite as fatty tasting, but crisp and of course flavorful, creating a new texture without interrupting the pure chocolate density of the bar.

If you’re a nib fan, you should really seek out this bar. I’ve tried the Endangered Species bar and the Scharffen Berger and this bar really wowed me. At about $3.50 per bar retail for a 3.5 ounce bar they’re a good value for high-end chocolate. Add in the social responsibility and you’re silly not to at least give this bar a try. (9 out of 10)

I’ve been spotting Equal Exchange at Whole Foods, so keep your eyes open. If you have a favorite store that you shop at that doesn’t carry them, ask. (They don’t know what you want unless you tell them!) You can order on the Equal Exchange website, but only in full boxes of 12 for the bars.

Equal Exchange bars are not only organic but Fair Trade certified ingredients are used whenever possible, including the sugar. I think the only part that isn’t fair trade is the organic vanilla bean.

William at Chocolate Obsession has a large review. Siel at GreenLAGirl had a tasting party, so you can see lots more opinions on the bars there. If you’re interested in anything that has to do with incorporating fair trade, social responsibility and environmentalism into your everyday life, she’s your girl.

Name: Equal Exchange: Espresso, Mint & Cocoa Nibs
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Equal Exchange
Place Purchased: samples from Equal Exchange (thanks!)
Price: retail $3.50 each
Size: 3.5 ounces
Calories per ounce: 154
Categories: Chocolate, Coffee, Mint, Cocoa Nibs, Switzerland, Equal Exchange, Organic, Fair Trade, Kosher

POSTED BY Cybele AT 6:57 am     Comments (3)

Thursday, August 24, 2006

Choxies in Boxies

I picked up a couple of little Choxie items at Target over the weekend while I was getting my new bike tuned up.

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The first one was an impulse buy, the lines were very long and I was scouring all the checkout areas for limited edition items when my husband pointed out this bar. It doesn’t have a very sexy name: Choxie Peanut Butter Pretzel Bar, but the package was certainly cute and all the elements were compelling.

It’s like a combination of a peanut butter meltaway and a chocolate covered pretzel.

The bar is thick and has an ultrasmooth peanut butter filling. Mixed into that are pretzel bits and peanuts. The whole thing is cloaked in milk chocolate.

The pretzels and nuts are unevely mixed and the first two squares I ate didn’t have anything in them but peanut butter. The peanut butter filling is nice and as far as I can tell from reading the ingredients label it’s so freakin’ smooth and sweet because it’s blended with white chocolate.

The real distraction here are the pretzels. They’re stale. They’re not crispy, they don’t add a satisfying crunch. Color me disappointed.

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I don’t have much to say about these Choxie Caramel Pecan Nesters. They’re basically milk chocolate turtles: pecans, caramel and chocolate. They came in a little box and there were only two of them, each individually wrapped.

I took the photo and I gobbled both of them up!

High praise, I’m usually the model of restraint. It’s not that they were so divinely delicious, but they smelled awesome, that sweet pecan smell and chocolate, I wish I could bottle it. Though the caramel wasn’t anything more than sweet and the chocolate was just ordinary, the pecans were fresh and tasty.

Even on clearance (are they discontinuing them?) they were $1.40 for this wee box that had only two in them (one ounce). If you’re looking to torture yourself with a very small portion, this might be the way to go. At the regular price of $2 a box, pass this up and go straight to See’s.

Name: Peanut Butter Pretzel Bar & Caramel Pecan Nesters
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Choxie
Place Purchased: Target (Eagle Rock)
Price: $2.00 & $1.40
Size: 2.5 ounces & 1 ounce
Calories per ounce: 168 & 154
Categories: Chocolate, Peanuts, Cookie, Nuts, Caramel, United States, Choxie

POSTED BY Cybele AT 6:08 am     Comments (10)

Wednesday, August 23, 2006

M&Ms Line

There’s a favorite candy here in the United States, it’s called M&Ms ... or maybe they’re called M&Ms, I’m never quite sure about how to make implied plurals singular.

M&Ms are not unique, they have a similar candy product in the UK and other former parts of the crown called Smarties. And of course there are plenty of knock-offs, including Hersheyettes, Jots, Rocklets, Sun Drops and Garfield’s Chocobites. There are quite a few legends about how M&Ms and Smarties were invented, but suffice to say that they exist and that’s the important part.

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Milk Chocolate M&Ms
imageYear Introduced: 1940
Mascot: smart-mouthed Red one (once voiced by Jon Lovitz, now Billy West)
What is it: milk chocolate center covered with a thin candy shell with a lower case “m” mark

You’re not crazy, they were once called Plain M&Ms, but in 2000 they shifted their name to Milk Chocolate M&Ms.

A little bit of trivia and history. The Ms in M&M stand for Forrest Mars and R. Bruce Murrie. Forrest Mars left his fathers candy company and partnered with Murrie to create the M&M. It took some help, which came from Murrie’s father, who ran the Hershey Chocolate company at the time. The technology behind the manufacture of M&Ms and even the chocolate itself came from Hershey’s factories. In the 60s Mars starting making their own chocolate and no longer needed to order it from Hershey.

Red M&Ms were discontinued in 1976 because of a scare with a food dye called Red Dye #2 (which was not used in M&Ms). At that time the colors in the M&M pack were: Green, Orange, Yellow, Light Brown & Dark Brown. The Red M&M returned in 1985, at first as part of the Holiday color mix then in the regular mix.

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Peanut M&Ms
imageYear Introduced: 1954
Mascot: the dim-witted Yellow one (once voiced by John Goodman now J.K. Simmons)
What is it: A whole peanut center, a layer of chocolate and a thin candy shell with a lower case “m” mark

Overwhelmingly consistent in size, which is a credit to M&Ms production line choosing peanuts that are all the same size. The crunchy candy shell and slightly smoky tasting nuts combine well but overshadow the chocolate a smidge. But the chocolate provides a mellow sweetness and a creaminess during the final stages of chewing. I do get a bad peanut every once in a while, but usually not one every bag.

M&Ms were not a blazing success when they were launched, though they were well received. The trick for Mars was to figure out how to reach both their intended consumers (children) and the decision makers (parents). M&Ms were initially sold to the military during WWII, but Mars thought they were the perfect kids candy. Kids loved them, they just couldn’t convince their parents to buy them. It wasn’t until they hit upon their slogan, “melts in your mouth, not in your hands” that parents caught on that it was a less messy chocolate candy for kids. The rest is history.

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Almond M&Ms
imageYear Introduced: 1988 (seasonal) 1992 (permanent)
Mascot: Blue (who looks about as dim as Yellow)
What is it: A whole almond covered in milk chocolate then a thin candy shell with a lower case “m” mark

Really, this is the perfect M&M, as far as I’m concerned. They almonds might not be top notch as they’re often small, but they’re fresh and crunchy and provide a good backdrop to the very sweet and slightly grainy chocolate.

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Peanut Butter M&Ms
imageYear Introduced: 1990
Mascot: Green (those boots are made for walkin’ )
What is it: a little sphere of peanut butter inside a shell of milk chocolate and then a thin crunchy candy shell with a lower case “m” mark

These are very nice and satisfying, but I find them a little greasy and smoky tasting.

One of the interesting bits of trivia about M&Ms Peanut Butter is that there was a large lawsuit between Hershey & Mars when they first came out. Hershey accused Mars of trying to make them look like Reese’s Pieces - the packaging was the same color, the format of the bag, the type was in brown, etc. Now you’ll notice that the color is slightly shifted away from the Reese’s Orange (tm) to a reddish color.

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Crispy M&Ms
imageYear introduced: 1998
Mascot: Red and Orange
What is it: a rice-based crisp center covered in milk chocolate and a thin candy shell with a lower case “m” mark

The look of these is terribly inconsistent, which strikes me as a little odd since you’d think they’d have more control over how big the crisp centers are than peanuts. The colors also weren’t quite the same, the green was a little light and the red was a little thin looking. I wasn’t able to find the American Crispy M&Ms, so I bought some Canadian ones. So the chocolate on these is slightly more milky tasting, which is an interesting, malty complement to the crispy center. A little sweet, a little bland.

Dovetailing with the earlier issue with Reese’s & Peanut Butter M&Ms, you’ll notice that the Crispy M&Ms are positioned to rival the Nestle Crunch Bar, which is really all they are, a little Crunch bar in a shell. The light blue and use of the Red M&M echoes the Nestle Crunch colors.

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Dark Chocolate M&Ms
imageYear Introduced: 2006
Mascot: Green (voiced by Cree Summer in commercials - she’s reclining in this package)
What is it: darker chocolate center covered in a thin candy shell with lowercase “m” mark and sometimes “m dark”

These have a smoky and darker flavor than the milk M&Ms, but also a little note of coconut. The ingredients also list skim milk, milkfat and lactose, so I’m not sure how they’re considered “dark chocolate.” They’re gorgeously shiny and consistent, so consider me tempted when they’re sitting in front of me. There’s currently an additional reward of 2 million Dark M&Ms being offered for the return of The Scream.

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White Chocolate M&Ms “Pirate Pearls” (Limited Edition)
imageYear Introduced: 2006 (limited edition)
Mascot: Green (with black boots)
What is it: white chocolate covered in a thin candy shell with a lower case “m” mark and sometimes a little pictogram worked into it (cannon, crossed swords, ship, spyglass, skull and hook) that come in special colors (white, aqua, light yellow, cream)

Yup, white chocolate in a candy shell. They’re nice enough, but just too sweet for me. They’re okay when you eat them in combination with other M&Ms (especially the Dark ones), but I’m not sure I’ll buy these again and I won’t protest if they don’t end up as a permanent item.

Other versions of M&Ms over the years: Dulce de Leche (2001), Mega (still around), Minis (still around), Spec-tacular Eggs (seasonal), Mint (seasonal) and of course many color promotions and movie tie ins. Then there are other M’azing things done with them that I’ve never gotten on board with.

There has never been an M&Ms gum ... but I’m not saying it won’t happen.

Have you had enough of M&Ms? If not, check out these scans of knock-offs, Brad Kent’s wrapper collection (you’ll have to search for M&Ms to find them all), how they’re made, some more history, Candy Critic’s M&M Destruction Project, a Century of Candy Bars (there are pictures of M&Ms wrappers through the years) and if you’re still obsessed, join the M&M Collectors Club (they collect the merchandise, not the actual candies).

The product line gets a 9 out of 10. I might not like every variety, but they’re a great product and really do make snacking fun.

Related Candies

  1. Mint Crisp M&Ms (Indiana Jones)
  2. Skittles Chocolate Mix
  3. M&Ms Razzberry - Limited Edition
  4. Cherry Almondine M&Ms
  5. M&M Pirate Pearls
  6. Darth M&Ms

POSTED BY Cybele AT 6:26 am     CandyReviewMarsChocolateCookieLimited EditionM&MsNutsPeanutsWhite Chocolate9-YummyCanadaUnited StatesComments (81)

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Meticulously photographed and documented reviews of candy from around the world. And the occasional other sweet adventures. Open your mouth, expand your mind.

 

 

 

 

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COUNTDOWN.

Candy Season Ends

-85 days

Read previous coverage

 

 

Which seasonal candy selection do you prefer?

Choose one or more:

  •   Halloween
  •   Christmas
  •   Valentine's Day
  •   Easter

 

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ON DECK

These candies will be reviewed shortly:

• Brach’s Chocolate Caramel Pretzel Bites

• Hachez Braune Blatter (Chocolate Leaves)

• Rogue Chocolatier

• Dandelion Chocolate

• Candy Rant: If your Licorice isn’t black, it isn’t Licorice

 

 

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